Creative Ways to Resurrect Your Backlist

Hulu is about to release an exciting new series based on Octavia Butler’s book Kindred. This will open the floodgates to new interest in the book and a host of new readers.

Kindred was first published in June of 1979, which means there are new generations of readers who have probably never heard of it or read it.

This brings me to one of my favorite sayings:

“Your book is always new to the people who have never read it.”
Yecheilyah

But what does this mean?

Books are eternal in that no one has read every book in the world, which is why classics like Kindred are still being discovered.

Your book is not only new when you first publish it. It is always new to fresh eyes.

Here Are Some Ways of Resurrecting Your Backlist:[mepr-show rules=”31881″ unauth=”message”]

Update the Cover

Updating the cover can be an exciting way to reintroduce your older works. Has the market changed? Can your book compete? Take the time to consider what’s selling in your genre.

Because believe it or not, books are judged by their covers!

Repurpose Into Other Formats

Is your book available in every possible format? Paperback? Hardcover? Ebook? Audiobook? Bring your older book back to life by repurposing it into a different format to reach new readers.

Bundle It, Offer Discounts / Freebies

Book bundles are great for a series but can also work as a way of offering several of your books at a discounted price.

You can also offer discounts on your first book in a series or lower the price of an older book when a new book is about to drop.

Buy a New Book, Get an Older One Free!

Another cool idea is to give a book away free in exchange for an email or offer a “buy the new book and get an older one free” deal.

Republish It / New Editions

Whether the first edition is riddled with errors or you want to add an alternate ending, publishing a new edition can bring more attention to a book you thought died on Amazon’s electronic shelf.

I have long wanted to republish my very first novel, a Sci-Fi Thriller. I hope to reintroduce her to the world in the coming future.

The moral of the story is even if you published a while ago, you can still push your backlist to new readers.

Because, and I think it is safe to say, books never die.[/mepr-show]

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How Blogging Helps Me Write Books

Social media is a powerful vehicle for publishing short-form content that people can digest quickly and easily. We are all lazy to an extent with short attention spans.

Which is why I love blogging as a way of publishing long-form content.

It gives writers a chance to fully express the completeness of their thoughts. And, if you are long-winded like me, I enjoy being able to thoroughly add context to my thoughts with examples to nurture further understanding.

Blogging also helps me to keep writing in those spaces when I am not actively writing a book. (I wrote more about that here) This is important because it means I can continue to sharpen my writing skills (through actually writing) and engage with others even when I haven’t published anything new.

But there’s an exciting twist!

Blogging has, so far, helped me to publish two books, with another on the way. That’s because, unlike static websites, blogs are updated regularly, allowing people to leave immediate feedback and share. Authors can see how their content performs in real-time, producing invaluable information they can apply later.

One of the most powerful ways blogging helps me is my ability to repurpose the content I publish here into larger works. Thus, even when I don’t think I am laying the foundation for new works, I am!

The Women with Blue Eyes, I am Soul, and Black History Facts You Didn’t Learn in School (2023) are all descendants of my posts on this blog over the years. The latter is based on my Black History Fun Fact Friday series and will be the biggest project to come out of The PBS Blog.

I like to say that reading and writing are a partnership, and blogging is the perfect bridge where we get to see how our thoughts have communicated with readers.

What about you? Does blogging help you to write? Do you recognize any instances where you’ve published books from blogging?

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In Case No One Told You

They say not even twins have the same fingerprint

which means there is literally no one just like you.

Even the ground is confused in the way that you walk

when you wake, the earth

quakes

and shudders, and the sun smiles.

It peaks from behind the clouds

illuminating heaven-bound highways

it is waiting for you

to let your own light shine.

Just listen to how the wind stutters your name

You precious one.

You rarity.

You delicate rock.

You towering mountain.

You are not only golden

you are gold.

Hair like wool

skin like silk

You are historic.

Your mother and father’s prophecy in one body

a history unto yourself.

Listen to this poem (and others) on TikTok @yecheilyah.

No Whining Wednesday: Hold Onto Your Sacredness

“Sweet soul. Do not allow yourself to be treated less than sacredly. You may need to learn how to treat yourself sacredly along the way. Maybe no one in your family knew what sacredness looked like. Maybe each of you inherited desecration. Once you set a sacred standard, it does not matter how the world treats you. You will have your template, your expectation, your boundary. From this foundation, you can develop the muscles for letting go of what does not choose to or is not able to relate to you sacredly. You see? You are sacred because you are life. You do not have to earn your sacredness. You exist. Therefore, you are sacred.“

– Jaiyah John

This was the most beautiful message posted by Jaiyah John, and I had to share it for No Whining Wednesday. We had not had one in a while, and I’d love to get back into it.

What is NWW?

No Whining Wednesdays is a term coined by Iyanla Vanzant that I decided to adopt to practice the art of complaining less and being more grateful. It is the deliberate act of looking at the good before considering the bad. Incorporated into a blog series, this means that for the entire day on Wednesdays, we try not to:

– Whine

– Complain

– Criticize

Here are some definitions:

To Whine – give or make a long, high-pitched complaining cry or sound; to grumble, murmur or complain in a feeble way.

To Complain – express dissatisfaction or annoyance about a state of affairs or an event; state that one is suffering from; state of grievance.

To Criticize – indicate the faults of (someone or something) in a disapproving way; to condemn, attack, discourage.

Now, I don’t believe there is no room for complaining. That wouldn’t be realistic. There are legitimate reasons to voice complaints and express grievances. This series is about being aware of the frequency to which we find ourselves complaining about things that, at a closer glance, do not deserve our energy or are not as monumental as they may seem. To quote Dr. Nicole LePera, it is a practice in emotional regulation, “having the skills to cope with negative emotions and process them in healthy ways.”

And to also refrain from criticizing others. While there might be room to complain, there is never a reason to condemn.

New to this?

Check Out the Archive Here and Catch Up!

Introduce Yourself: Introducing Guest Author Ashton Smith

Today is a special edition of Introduce Yourself. Please help me to welcome Ashton Smith to The PBS Blog!

Ashton is an amazing young woman from Fort Worth, Texas, with a powerful story. She’s a world-medal award-winning swimmer, author, and corporate speaker. She is legally blind in one eye and has difficulty seeing out of the other, but she has not let this stop her from pursuing her athletic endeavors. Smith does not only swim but has been involved in bocce, track and field, basketball, and flag football. She has won gold medals and traveled the world.

However, Ashton’s journey has not been without trial.

According to the rules of the Special Olympics, they ban their athletes from making income. This left Ashton struggling to find a way to support herself even as she was competing. While headed to the World Games in Dubai, Smith struggled financially and fell into homelessness.

“I think it becomes unfair and harsh when members are prevented from earning a livelihood off of their own efforts. I think it’s unfair that a team member should have to be reduced to begging for money on the side of the road, which I had to do while being an athlete in the organization. I was required to raise money for the organization, yet when I started a GoFundMe, I was told to take it down. I was asked to stop asking the public for money.”

Without a home, Smith bounced around from place to place and depended on friends for help. When her grandmother died, she lost her only form of support.

“It was very hard, very difficult, and very tough because you didn’t know where your next meal would come from or certain things you wouldn’t know.”

Today, Ashton is committed to sharing her story to raise awareness about the unfair treatment she received as a disabled person.

“I find it odd that television networks aired my story about being homeless and nearly destitute, yet I couldn’t benefit from the content. They used it to make money, yet I was never given a dime. I’ve never gotten paid by ESPN or the organization but they used my story to make millions.”

Ashton’s grandmother and sister helped her financially. However, both have passed on, making getting around as a visually impaired person even more challenging.

Smith’s fight continues as she seeks to spread the word about her newfound purpose of being a voice for the voiceless. She achieves this through public speaking and her motivational memoir, which delves deep into her story and journey.

“I have decided to speak up and be an advocate for the disadvantaged.”

– Ashton Smith

You can help Ashton by purchasing a copy of her book Swimming UPSTREAM, available now on Amazon.

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Be Sure to Follow Ashton online!

Website: https://golden-ashton.us/

Instagram: @goldenashton_us

Twitter: @goldenashtonus

Are you an author? Looking for more exposure? Learn more about the Introduce Yourself Feature HERE.

What Have You Done?

“A time comes when silence is betrayal.”

– Dr. Martin Luther King, Jr.

On October 16, 2022, I posted a video of things you didn’t know about MLK to TikTok and Instagram. I followed this with a video of women who refused to give up their seats on public transportation before Rosa Parks on October 26th.

And my social media has not been the same since.

My TikTok account increased from 200+ followers when I posted the videos to 1K.

The Rosa Parks video has over 200K views, 30K likes, and over 3K shares on TikTok.

The MLK video is up 57K views, 7K likes, 948 saves, and over 1K shares on Instagram.

But this has not been without controversy.

Since posting the videos, I have experienced attacks on me personally and Dr. King’s legacy. I am okay with this. It comes with the territory.

When telling the truth, the truth teller must expect push back. Prepare your heart for testing. Otherwise, should you wish not to receive negative feedback, do nothing and say nothing.

If you wish to be liked by everyone and not change the world, don’t. Sit on your hands and be quiet.

My calling does not require me to do the latter.

I only have a few questions for those who find fault in me, Dr. King, the videos, and anything I put out.

What have you done to move the needle forward for the advancement of anything?

When you call out Dr. King’s discrepancies and highlight his sins over his triumphs, do you ask yourself what you have done?

Do you consider in your own heart the skeletons in your own closet that no one knows about but you and YAH?

Do you consider your own flaws in your tearing down of someone else?

What programs did you start? What rally did you attend? How many people have you fed? How many people have you clothed?

Is trolling people online and preaching from Facebook and Black Twitter the extent of your ministry? Is debating doctrine on YouTube the catalyst of your movement?

What real work have you done? Whose life was made better by your presence?

We should ask ourselves these questions before critiquing someone else’s mission.

Don’t let your food get cold worrying about what’s on someone else’s plate.

And, for the record, my post was not about Dr. King, the Christian God, and the symbol of white sympathy that this society has made him out to be. My post was about a better understanding of Dr. King, the man, his positive actions, and how his activism has been largely watered down.

For More Black History Facts Be Sure to Visit the Archive Here and Lookout for the Book Coming 2023.

Dear Indie Author, Remember to Guide Your Readers to Your Own Platforms

None of us can deny the power of social media to impact businesses, big and small. As we’ve seen repeatedly, what we post to our accounts can have positive and negative real-life effects, destructive and groundbreaking. With it, we can reach people worldwide without leaving the house. It is no longer just about posting family photos. People are making real money and establishing real connections.

However, an over reliance on social media to hold up the core of our business can prove disastrous since we do not own them. Lately, I have heard many complaints of Instagram pages being hacked, Facebook jail, and TikTok suspensions.

And these are not complaints from people with small accounts. People with tens of thousands of followers have had to start from zero.

People who operate systematically, moving their tribe (those genuinely interested in their content because everyone isn’t), over to their own platforms, do not lose when their accounts are hacked or when IG decides to glitch.

They do not lose because they understand a basic principle:

Social Media is the vehicle, not the destination.

Social Media is a powerful tool for socializing and networking with your target audience. Still, you want to always be moving them along your funnel.

This looks like adding them to your blog, email/text list, website, or membership site.

To do this, use a call-to-action at the end of your posts to tell people what you want them to do.

The call-to-action or CTA is when you give your people direction. What do you want us to do after seeing your post?

Do you want us to visit your website by clicking the link in your bio?

Do you want us to leave a comment? Are you asking for feedback?

Do you want us to buy something? Are you having a Black Friday sale?

The goal is to avoid getting too comfortable with the followers you get from these social media platforms. Only some people following you are interested in what you have to offer. You can ensure they know where to find you outside Instagram and Facebook. This allows you to nourish relationships and build stronger bonds with those who care.

In a matter of seconds, your thousands of followers can be gone if someone hacks you or your account is deleted for whatever reason.

Protect yourself by establishing an online home.

Indie Author Basics simplifies and streamlines the Self-Publishing Process so authors can Self-Publish high-quality books without pulling out their hair.

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