9 Authorpreneur Habits You Can Start Today

Usually, I present author tips for new authors but this is not really a new author tip. This is more so for those authors who’ve been publishing for a while and want to level-up their writing career. Also, these are not rules, must-haves, should-haves, writer commandments, should-dos….you get the point. I call these tips because they are nuggets and tidbits I’ve picked up along the way that may help you. In the end, everyone must find their own way. I just hope I can help in that journey by sharing what I’ve learned. Will this be helpful to you? Maybe not. But also, maybe it will.

What is an Authorpreneur?

Authorpreneur means merging the concept of being an author and an entrepreneur. Typically, an author’s book stops selling after their family and friends have bought it and then it swims in the Amazon sea of unread books. Most authors starting out will probably not sell more than 100 books. This is a real bummer considering the amount of time, emotional investment and money this author may have put into the book. Going from Author to Authorpreneur is not just about writing books and publishing them on Amazon. For most Indie Authors, Amazon royalties will not be enough which is why I think it’s so important to develop more entrepreneurial habits. Indie Authors must start to think about ways of earning money that will produce long-term sustainable income.

“Indie Fiction writers don’t fail at writing. Indie Fiction writers fail at starting a business. – Anne R. Allen

We are living in an age where you do not need to go to college to start a business and you do not need to be signed by a publisher to be a successful author. That’s why authors who are entrepreneurial and run their book publishing like a business are the authors that tend to be successful. Here are nine Authorpreneur habits you can start today:

Promote Your Books Offline Too

Something I have ventured into myself, get into the habit of promoting your books offline, not just online. There is an entire community of people who are offline. By neglecting them you are leaving money on the table. We can do radio shows, events, bookstores, book readings and a ton of other face-to-face activities that will help us to expand our brand. Social media is vital to an Indie Author’s career and very necessary. That doesn’t mean, however, that we should neglect other ways of networking and making money. Get out of your comfort zone and go talk to people face-to-face. As an introvert that is what I have had to do. I have had to get comfortable being uncomfortable. You will be nervous but by surrounding yourself with people who are a level up from where you are, you will see signs of your own growth.

Offer a product or service related to your book

I had a hard time coming to terms with this myself but I learned that you can’t be afraid to charge for your services. Yes, times are hard but that’s why your service is not for everyone. The people who need you and can afford you will invest in you but first, you must have something of value to offer. This product or service can be connected to your book in some way, but it must exist. You can become a motivational speaker or offer a service for something you do well. The book is the start, but it is just the beginning.  What do people need that you can provide? You may think charging for your services will mean that people won’t want to support you.

I’m not gonna lie to you. Some people won’t support you. There will be those who don’t think it’s worth it or that you’re valuable. There are also those who don’t trust you. They trust your free services but they may not value you enough to pay for it. That’s okay because charging means that you are reaching a certain group of people. These are people who see your worth, the value in your product/service and who can afford you. Also, those who do want to support you will when they can but they won’t complain about you. They may not have the money but they do understand your growth. Bottom line: You can’t talk butterfly language with caterpillar minded people. The truth is that free does not always mean valuable. Charging for a service increases the value of the product or service and produces a spirit of commitment from the client to follow through.

Dont spend a whole lot of time measuring your growth by numbers that are not representative of actual Sales

Checking your Amazon stats will drive you crazy, especially when Amazon’s algorithms is funny acting. Your Amazon ranking does not necessarily mean that you have made sales so dont hype yourself up too much or get down on yourself. I sold more pre-orders for Even Salt Looks Like Sugar than I did with I am Soul but you can’t tell by the ranking. I made it to number seven on Amazon’s ranking with I am Soul. Meanwhile, Even Salt Looks Like Sugar didn’t rank well at all. Shouldn’t it have if I sold more? My point is, your Amazon ranking or number of reviews does not always mean book sales so get out of the habit of measuring your success by what other people are doing. I’ve seen plenty of authors with less than 20 reviews do great things and make good money. The level-up is about results and real progress, not perceived progress. Look at your efforts and check to see if those efforts are producing actual sales, which nobody will see but you, instead of rankings that everyone sees but may not be representative of the truth. A good example of this is Alice Walker’s new book “Taking the Arrow out of the Heart.” At this writing it only has 3 reviews, but it is also a best seller.

Write a Book Business Plan

Serious business people have business plans to help them to map out the goals for their business. Creating a Book Business Plan for every book you release is a fun and helpful way to create a roadmap to help guide you through the process and to identify your goals for each book. The good thing? You can create this plan at any stage of the process. I am creating one right now for my new short story. It’s never too late to begin.

A business plan is a written document on the plans, goal, and overall creative vision of the business. It is what you plan to do and how you plan to do it. A Book Business Plan helps you evaluate the possibility of a new book idea in an objective, critical, and unemotional way. It provides an operating plan to assist you in planning your book release realistically and improves your probability for success. But you don’t have to create a boring and complicated business plan. You can take elements of the business plan and apply it to the pre-launch, launch, and post-launch strategy of each book that you write. Your business plan really just needs 7 Basic Elements:

1. Name your book
2. Write a Log-Line for your book
3. Write your book summary
4. Book Marketing Budget
5. Book Marketing Strategy
6. Publishing Timeline
7. Executive Summary (In a business plan, the executive summary is first but it helps to write it last for your book plan.)

Put Together an Author Media Kit

About 95% of Indie Authors don’t have a media kit which means that you can quickly rise above and stand out from the rest with yours. An Author Media Kit is a major marketing package that helps influencers to learn more about you and your work quickly. It ensures accuracy in news stories, helps people to promote you and your book and is free publicity (beats paid Ads).

7 Key Audiences Who Will Access Your Media Kit

  1. Journalist – Broadcasters, Talk Show Hosts,
  2. Bloggers – Easy access to photos bloggers can use, social media handles
  3. Reviewers— Amazon reviews in your kit
  4. Retailers
  5. Individual Buyers
  6. Event Planners
  7. Anyone Who Wants to Promote you or Your Book

One Key Goal of the Media Kit: Make these people’s job easier. By making their job easy, they are going to promote you and your book.

Purchase Your ISBNs

Get into the habit of purchasing your own ISBNs.

I know there’s a big debate in the Indie Author community concerning whether to purchase an ISBN number. I am not going to get into all of that. You can’t tell people what to do with their money. What I will say is this:

ISBNs are expensive, so I wouldn’t stress out if I can’t get one for every book. But, if you can afford to do so, and if you’ve already created your own company, it looks more professional for you to own your ISBNs and is a level up from what everyone else is doing. With your own ISBNs your name or your company name will be listed as the publisher of your books. As an Independent Publisher with your own ISBN, you can publish under your company name, go to a different printer if you choose, open your own account with major companies and opt for national trade distribution. You can even create your own team of publishing experts.

This post is not about doing what everyone else is doing. This post is about the level-up.

Get Legal

Speaking of ISBNs, get into the habit of legalizing stuff, starting with your name. Legalize your business or Author name. You can create a business name or register your author name as an LLC.

You can file the paperwork easily through Legal-zoom under an LLC, Sole Proprietorship, or S-Corporation (please Google these terms for further understanding on what they are). Or, you can just get a DBA. A DBA is a doing business as name that gives you the opportunity to legally write and conduct business under your author name. This will really give you the feel that you’re in business. You will be able to open a bank account in your business name, acquire a debit card, and do so much more. Sure, you can just set up a PayPal account but having a business bank account will take you to a new level of business. You can even upgrade your PayPal by setting up a business PayPal account that is connected to your business bank account. You can then apply for a PayPal debit card (which is free) which gives you another avenue to access your payments directly from your PayPal account. With a PayPal business account, you can purchase a PayPal Here card reader and accept payments on the go!

Website

Having a website for your author business is one of the most basic but professional things you can do. Even if this is just your blog it helps to have a website where people can access all your work in one place. To learn more about the difference between a blog and an author website and if you need both, see a recent post here.

Your website should be clean, well-organized, and not changing in design every three months. For blog websites, be sure that you have a clear follow button, contact page, about page, and visible social media widgets. Make it easier for people to find and follow you.

Business Cards

Get into the habit of carrying business cards around with you. You never know who you’re going to meet!

The truth is that people throw business cards away so I wouldn’t spend a lot of money on business cards. Keep it simple and professional and give your cards away sparingly. While you may have bookmarks that match your book covers, your regular, standard business cards—the ones you’ll pass out on the go at meetings and bookstores—should be simple, easy to read and clean. It should not have any major designs that distract from the important information, should include your name, business name, phone number, email address, website, and social media handles.

This does not scratch the surface I know, but I hope these basic tips can give you the push you need to put yourself in position to level up your writing career and go from Author to Authorpreneur!

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Meet My Sponsorship Friends

Being an Independent Author / Publisher can be expensive. Many self-publishers do not have large teams of people and companies rallying behind them or supporting them financially. And yet, Self-publishers cannot expect to do well without producing quality content. So, today I’d like to introduce you to my new sponsorship packages! Meet The Bookworm, The Readerpillar, The Writerfly, The Editing Eagle, The Love Bug, and Mrs. Professional! They each have their own personalities, pet peeves, and special benefit packages.

The Bookworm

Meet The Bookworm! Bookworm loves to read, sometimes to his detriment. He’ll read anything. He’s especially fond of characters who wear glasses like he does. Just don’t tell him to go to bed early. That really gets under his wormy skin and when he starts to remove his glasses, watch out! That means he’s especially upset. How dare you tell him to stop reading to go to bed. He’s a bookworm!

The Bookworm Sponsorship Includes:

  • 1 signed copy of one of Yecheilyah’s books (your choice of book)
  • Brag Swag: Name or Company Name and Logo on website, event flyers, and social media pages
  • Get listed in The EC Bookstore. Sell your book or product in my online store.

CLICK HERE FOR THE BOOKWORM PACKAGE

The Readerpillar

Meet The Readerpillar! Readerpillar loves to read as well, just not as much as Bookworm. He’s especially silly and loves to laugh. If you can make him laugh while he’s reading you have a friend for life. Just don’t call him a caterpillar. He hates that. When Readerpillar stops smiling, you know that he’s really upset.

The Readerpillar Sponsorship package includes:

  • 2 signed copies of two different books by Yecheilyah (your choice)
  • Brag Swag: Name or Company Name and Logo on website, event flyers, and social media pages.
  • Get listed in The EC Bookstore. Sell your book or product in my online store.
  • Author / Business Spotlight on Yecheilyah’s blog of over 2600 subscribers and over 70k views weekly.

CLICK HERE FOR THE READERPILLAR PACKAGE

The Writerfly

Meet Writerfly! Writerfly’s a sweetheart and enjoys taking pictures of her beautiful wings. One day, she hopes she can be a writerfly model. Just don’t tell her there’s no such thing. She really hates that. When Writerfly stops posing for pictures, you know she’s upset.

The Writerfly Sponsorship package includes:

  • 3 signed copies of three different books by Yecheilyah (your choice)
  • Brag Swag: Name or Company Name and Logo on website, event flyers, and social media pages
  • Get listed in The EC Bookstore. Sell your book or product in my online store.
  • Author / Business Spotlight on Yecheilyah’s blog of over 2600 subscribers and over 70k views weekly
  • Free Book Business Plan Template

CLICK HERE FOR THE WRITERFLY PACKAGE

The Editing Eagle

Meet Editing Eagle! Editing Eagle is a little shy (can’t you tell by his nervous smile? I had to beg for this pic.) but good at his job. He’s laid back and likes to remind all his friends of the importance of proper English. Just don’t use any emojis with him. He hates emojis. When Editing Eagle stops correcting your grammar, you know he’s upset!

The Editing Eagle Sponsorship package includes:

  • 4 signed copies of four different books by Yecheilyah (your choice)
  • Brag Swag: Name or Company Name and Logo on website, event flyers, and social media pages
  • Get listed in The EC Bookstore. Sell your book or product in my online store.
  • Author / Business Spotlight on Yecheilyah’s blog of over 2600 subscribers and over 70k views weekly
  • Free Book Business Plan Template
  • Free Author Media Kit Template

CLICK HERE FOR THE EDITING EAGLE PACKAGE

The Lovebug

Meet Love Bug! Lovebug loves to give! Nothing is too hard or too much for him. He’ll give you the smile off his face if he could. Just remember to forgive one another. Not forgiving each other makes Lovebug really upset. He hates that. When lovebug ignores you, you know you’ve gotten under his round belly!

The Lovebug Sponsorship package includes:

  • 5 signed copies of five different books by Yecheilyah (your choice)
  • Brag Swag: Name or Company Name and Logo on website, event flyers, and social media pages
  • Get listed in The EC Bookstore. Sell your book or product in my online store.
  • Author / Business Spotlight on Yecheilyah’s blog of over 2600 subscribers and over 70k views weekly
  • Free Book Business Plan Template
  • Free Author Media Kit Template
  • Special Email promo of you and your business to my over 170+ email subscribers.

CLICK HERE FOR THE LOVEBUG PACKAGE

Mrs. Professional

Meet Mrs. Professional! Mrs. Professional is neat, tidy, and on time at all times. She’s very organized and dependable. Professional just ask that we all do our best to do things the right way. What can she say? She’s a professional! If you’re late for anything, Mrs. P will give you a really good talking to. That’s when you know you’ve upset her. She’s married to Mr. Professional, they have three professional children and a professional dog.

The Mrs. Professional Sponsorship package includes:

  • The EC Paperback Book Collection (11 Books total, all signed.)
  • Brag Swag: Name or Company Name and Logo on website, event flyers, and social media pages
  • Get listed in The EC Bookstore. Sell your book or product in my online store.
  • Author / Business Spotlight on Yecheilyah’s blog of over 2600 subscribers and over 70k views weekly
  • Free Book Business Plan Template
  • Free Author Media Kit Template
  • Special Email promo of you and your business to my over 170+ email subscribers.
  • Your name and logo on digital products and banners during book signings
  • Complimentary I am Soul Poster

CLICK HERE FOR THE MRS. PROFESSIONAL PACKAGE

3 New Pages on yecheilyahysrayl.com

Help me to make my books even greater by sponsoring my writing business. Your contribution will help me to hire quality editors, custom book cover designers, account for bulk book orders for book signings and more. The benefit of supporting my work is being promoted across my websites and social media, free books and products, and being featured on my banners and products at live events and book signings with the potential for your brand or product to be exposed to celebrities, bookstore owners, black business-owners, and best selling authors. Get listed in my EC Bookstore and keep 100% of your profit. You can also now order my books and services directly from the website. Just visit the Services page for author services and The EC Bookstore for books.


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Tuesday night at Medubookstore at the Greenbriar Mall in ATL. Be sure to stop by and grab your copy of I am Soul by Yecheilyah.

Entrepreneurship isn’t easy so I am thankful to Yah that I’ve sold out my first few books at Medu and have been asked to restock for this fall. I have a lot on my plate so I am also thankful to all of you who have supported and do support my work. Those of you who support this blog and share my posts daily, those of you who beta read for me, and those of you who buy my books. Thank you for your love. I love you back.

p.s. forgive this teacher-looking dress I got on….didn’t have time to get fancy lol

Introduce Yourself – Introducing Guest Author Tehilayah Ysrayl

Today I’d like to extend a warm welcome to Tehilayah Ysrayl. Welcome to The PBS Blog! Let’s get started.

 

What is your name and where are you from?

My name is Tehilayah Yahqar Ysrayl. I am from Fort Wayne, Indiana.

For those who don’t know, tell us what your name means.

My name means a song of praise to Yah.

Wonderful. What would your perfect writing/reading room look like?

Oh…I have never been asked this before. Hmm. I would have to say it would be white with splashes of earth tones, you know browns, tans, and greens. I would have an oversized reading chair with a tan blanket laid across. Next to the chair would be a table that displays the current book I am reading and an always ready wine glass. Across the room would be this glass desk with an executive chair and a new computer would be waiting for me and next to it a monogrammed notebook with my name in gold, (I love notebooks). My coffee cup to keep me energized. The sunlight would beam through the room because of the sky windows and land on my beautiful bookcases. There would be a beautiful rug in the middle of the floor, maybe white to cover the cognac colored hardwood floors. In the winter I would be able to light my fireplace so that I can stay cozy while I read and write. Yesss, and there would be a sign on the door that says “leave me alone I am writing/reading”. I would have a tranquil waterfall in the corner to give it that relaxed feel. Yess, lol… I kind of went there huh?

You did but we love it. That room sounds nice! What’s your favorite food?

Mexican food, I love it. Can’t get enough. I love nachos and guacamole.

Do you have a favorite color?

It changes, right now it’s purple and burgundy. Those colors have always been royal to me.

So Tehilayah, married? Children?

I am and my hubby is awesome. We have been together for almost 16 years and married for going on 6 or 7 years. Oh, wait, I better get that right. lol. Well, we have an anniversary coming up in October. We actually celebrate 2 anniversaries. The day we met and the day we got married. I think that is why I get it all messed up, lol. Truth is I knew he was my husband 2 weeks after we met. When he finds you, you just know, hee hee hee. I do have 4 children. three boys and one girl, she’s the baby.  They are the ages of 19, 17, 14 and 9.

Beautiful. What is your favorite movie or TV show?

Movie is The Matrix hands down. That has always been my favorite. I have the whole trilogy but nothing is like the first one. My favorite TV show is Underground. I really hope they bring that back soon.

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No Idle Word, a collection of poetry and prose. Coming Fall, 2018

I loved Underground myself. Let’s talk about writing a bit. I hear you are working on a book. Tell us about this project and what inspired you to write it.

I am. No Idle Word is my first collection of poetry.

Congratulations!

Thank you! This project is my baby. It’s the start to a new beginning and venture. It was last year when I took to the stage and I realized that I had a voice. It was then that hubby said, “you should release a book.” I thought he was gassing me up! I was nervous and anxious but I am here, trying new things and stepping out my comfort zone. I decided to leave it all on the page.

I love “No Idle Word.” Why this title? What does it mean, “No Idle Word?”

I meditated on a title for a while. I had so many written down and scratched out. No Idle Word was my last thought. I chose this because words are living. They have the power to build up and break down. They are always moving. It’s just a matter of how you choose to use your voice.

You heard it here first people!

Now. If you had one superpower that could change the world, what would it be?

Well, my son is my go-to guru on everything superpower. But if I had to choose without his consultation it would be love. Love conquers all things. If I could touch someone one to make them feel loved and give love we could change the world one touch at a time. Make it contagious. “Don’t touch her she got that love bug.”

Love it. In your own words, what is truth?

Truth is taking off the mask and walking in the you that people don’t see. It’s the bearing of all unapologetically. Truth has never been gentle. I would say it’s the one experience that is always authentic. There’s a phrase “truth, you can’t handle the truth,” something like that. It’s true. We can’t handle the truth. Truth handles us, it refines, tears down and builds. Truth has always been the start of construction and growth within yourself.

Why is writing important to you?

Writing is the way that I can release all the ideas and thoughts that I have flowing all day and night. If I didn’t have a pen and notebook on my person I would probably be frazzled and confused all day. It’s a way that I can get whatever is on my heart and mind out so that I don’t let whatever feelings I have had throughout the day overtake me. Writing is my place of freedom.

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Thank you Tehilayah for spending this time with us. We enjoyed you!


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Copyright©Tehilayah Ysrayl

Bio.

Tehilayah is a poet, wife, and mother and has presented her poetry at various venues and impromptu poetry gatherings in her city. She enjoys singing, sewing, reading, wine, whiskey and, most importantly, words. Some of her favorite poets include but are not limited to, Langston Hughes, Maya Angelou, Amiri Baraka, Countee Cullen, Sonia Sanchez, Steven Willis, and Rudy Francisco.

Tehilayah is also a voracious reader and fell in love with Urban Fiction because of Donald Goines. From there she branched off to discover other authors like Sista Soulja and the love stories that Eric Jerome Dickey brought, Carl Weber and many more. Currently, Tehilayah is enthralled in the Ashley and Jaquavis novel series. Tehilayah reads not only for the entertainment but also for the techniques in writing.

Tehilayah is working on her first book, a collection of poetry she is calling, No Idle Word. No Idle Word is about encouraging the faint at heart, providing awareness to the ignorant, and healing to the broken.

Be Sure to Support Tehilayah online!

 

IG: @tehilayah/

Twitter: @tehilayah

Blog: https://nolineleftbehind.wordpress.com/


Are you an author looking for more exposure? Schedule an author interview. (Now with 15 NEW questions!) Click HERE.

For a list of the interviews conducted so far click HERE.

Blog Tour by Yecheilyah Ysrayl, a poet.

Thanks so much! Guys, today is day 2 of the I am Soul Blog tour. Come on over and show me some luv 💕

Dragons Rule OK.

I am Soul Virtual Blog Tour – Day Two

I would like to welcome Yecheilyah to my blog today. She is a poet, and is doing a virtual blog tour. Today is the second day of the tour. You can find out more about her by visiting the other blogs she is appearing on. The dates and addresses are at the end of this post.

BLOG TOUR
Tuesday, August 14, 2018 @ 1:00p EST

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Bio.

Yecheilyah (e-SEE-li-yah, affectionately nicknamed EC) is an Author, Blogger, and Poet and lives in Marietta, GA with her wonderful husband. She has been writing poetry since she was twelve years old and joined the UMOJA Poetry Society in High School where she learned to perfect her craft. In 2010, at 23 years-old, Yecheilyah published her first collection of poetry and in 2014, founded Literary Korner Publishing and The PBS blog where she enjoys helping other authors through…

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Jane Friedman Interview: The #Business of Being a #Writer

Excellent advice on publishing from publishing powerhouse Jane Friedman. She talks about Traditional as well as Independent and Hybrid publishing. I especially enjoyed her advice on memoirs and audiobooks as well as her thoughts on paying for reviews.

 

 

New Author Tip: What is the difference between a blog and author website, and do I need both?

Whenever I am out and about the first question people ask: “Do you have a website?” So I thought I’d talk briefly about the difference between a blog and an author website and if you need both.

First, no. You don’t necessarily need both, though I do recommend it for authors with several published books. But, first, let’s get into the major differences.

Though both are referred to as “websites” a website is different from the blog in that it is something that is static and unchanging. It focuses on the author and his/her work without the distraction of too many other elements (like new posts). Sometimes websites just have one page and that’s OK. The purpose of the website is to give immediate information about who the person is, what it is that they do and how you can stay in touch with them and their work. These things must be understood immediately upon visiting the author’s website.

A blog is the place where the author (that’s you) would write on a regular and consistent basis. Deriving from the word weblog, blogs are technically also websites but the differences is that readers can come to learn more about you as a person and become familiar with your work through your consistent posts. They can get to know you personally and as you are writing your book, not just by reading your published work. A blog is always changing as the writer is always posting new content and is much more interactive than a website which is the basic difference between the two. Blogs have comments, sharing options and catch the attention of Google much better than a static website.

So the major difference is:

  • Website- Static, to the point, unchanging (can have widgets and things but does not change as much with updated posts.)
  • Blog – Constantly changing, interactive, easily indexed by Google

The question is: When should you invest in a website or blog?

If you have no books out, it would make more sense to start a free WordPress blog before investing money into a website. Use the free blog to get a feel for blogging and writing publicly, and use it as a way to build your platform by adding value that brings readers. Don’t just talk about your writing, talk about your life in general. Share your favorite kind of music, movies, or whatever pertains to the subject of the book you are writing. Also, learn more about blogging in general.

I am not going to get into the “Is writing blogging?” debate. I am just going to say that if you’re a writer using blogging to connect with readers you should probably take the time to learn a little bit about how your blog platform of choice works if you hope to do well. No, I don’t think just publishing posts alone is enough. You can write until you’re blue in the face but if you don’t know how to add tags and categories, set up an about or contact page, connect social media, add a follow button and all of the basic stuff, your blog is just going to sit there doing nothing. People may find you eventually, but understanding these basics will help them to find you quicker.

In any event, use blogging as an opportunity to be social, make new friends, and network with professionals. Blogs are interactive and a great way to keep your readers updated. It’s also the easiest way for you to get to know your audience on a level beyond the basics. You can tell by likes, comments or social shares what kind of content people like. This will help you to produce more valuable content and that’s what you want.

So, website? Blog? Both?

If you have several books published I would say to have both a website and a blog, with the blog accessible through your website.

I am not saying you have to spend a lot of money on a website but it should certainly be part of your budget strategy when you are ready to begin. I don’t understand why in every other business people understand that to start a business is to also start a financial plan as well, except when it comes to writing. Publishing books, my dearest Indie Authors, is not free. It doesn’t have to cost a lot of money to publish a book but it will cost something. Create a budget for that something and don’t publish the book until you can afford to do so. If you want to become a Self-Publisher you will need to be just as financially responsible as if you were starting any other business. Let’s start taking ourselves seriously as authors! And if you’re serious about publishing you must consider thinking like a businessperson and the basics of all businesses are having a website where people can learn more about that business. If you’re a serious author you should have a website.

But, your blog can also certainly act as your website….with a few changes.

Because the blog and the website still have major differences, if you do this (have your WordPress blog act as your website) consider making a few changes to your blog:

  • Use your author name as your blog name and purchase a domain name. If you intend to use your blog as an author blog you are going to want it to be something like: www dot yournamehere dot com, and not www dot tanyaforeverlove dot wordpress dot com. Yes, this blog is not named after me but don’t be like me. But, also consider that I have an author website that is named after me already and this blog is linked to that site. I can send people to yecheilyahysrayl.com and they can still access this blog and that’s what you want: a place where people can access all of you in one place.

 

  • If your blog is also your website (and you blog using WordPress), consider setting up a static or landing page. I can just tell people to go to yecheilyahysrayl.com and they will find everything they need on me (including this blog). But if you are using your blog as your website, remember, the major differences between the website and blog is that the website is static and gets straight to the point. There is no long list of posts to sift through and what the person does is immediately available. An author website focuses ONLY on you, the author, and your work. It’s unchanging and provides everything someone would need to learn more about you without the added commentary, widgets, theme changes and constantly updated articles. This means that if your blog is your website, you may want to change your blog name to reflect your author name, create a domain name of that name and then, you may want to also create a static page.

To create a static page on your blog, first, create a new page.

Dashboard > Pages > Add New

Make this a landing page. A landing page is a single web page used to promote a business or product. Click on my Stella Trilogy Page Here for an example. It was once the static page for this blog. Notice the number of comments. I also sold books through that page. By being able to keen in on the books with no other distractions, people were capable of focusing on the work. That’s what you want and that’s what author websites provide. If your blog is your author website, you can provide that same kind of focus by adding a static page.

After you’ve published your new page you’d want to make it your static page.

Go to your dashboard

Setting > Reading >

Under Your Homepage Displays, check static and then check the landing page you just created

Now, when you tell people about your website they won’t be distracted by your recent blog posts, sidebar widgets, comments, etc. It will act as an author website but also a blog.

Cons: Of course, there are pros and cons to everything. One con of having a static page on your blog is that sometimes it can be harder for people to access your blog posts and follow you. If people have to look for stuff they usually leave. This is one reason I took down my static page. Depending on your theme of choice, people won’t be able to access your blog posts or follow you with the static page up. With this theme I am using, the static page doesn’t even show my follow button.

Which comes back around to why I think, if you have several books out and have established yourself, it’s easier to have both.

  • If you have no books out and are just getting started, create a free WordPress blog and be sure to name your blog after your author name as it will, for now at least, also act as your author website and people will try finding you first by your name so it’s easier.

 

  • If you have several books out have both an author website and a blog. I suggest using either WordPress to create your author website or Squarespace and then making sure that your blog is accessible through your website. You can create a blog through your website platform (i.e. through Squarespace) or you can create a blog on WordPress separately and then just link it to your website. Either way, you want people to access the blog through the website.

Yecheilyah’s 2nd Annual Poetry Contest: Entry Submission Acceptance ENDS TONIGHT!!

You have until 11:59pm EST to get your poems emailed to me!!

When that clock strikes 12:00am I will not be accepting any more entries so yes, you have time to enter after you get off work people!

DO NOT miss out on this. There is NO entry fee to enter and tons of prizes on the line. Money, publishing, promotion, books. Nothing to lose. Everything to gain!

LEARN MORE ABOUT THE ENTRANCE GUIDELINES AND PRIZES BY CLICKING HERE.

Submit a poem on self-love / self-care in some way, subscribe to the email list (you need to subscribe so you get updates on the contest) and then email your poem to: yecheilyah(at)yecheilyahysrayl(dot)com

Go Go GO!!


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