Prepare for your Success Part 3

Location: Barnes and Noble Bookstore, Marietta, GA. Copyright©2019. Yecheilyah Ysrayl

Read part one HERE.

Read part two HERE.


If you follow my social media (my personal accounts) then you know why I was excited yesterday. I am Soul got approved for stocking at Barnes and Noble at its Marietta, Georgia location, making this the fourth store to carry one or more of my books. This may not mean much to you but, briefly, here’s why these things excite me:

  • Poetry is not like other books, it’s hard to sell and yet I am Soul has been selling since its release in 2017. I don’t mean selling a lot. I mean consistent sales over time. (Much like consistent book reviews. They may not all come in on the day of release but if they trickle in every now and again for months or even years, that’s still good!)

 

  • I am Soul has remained relevant for two years even though I’ve published other books, something I have not been as successful with before. (No matter how long it’s been since publishing your book, it is always relevant. It can never be unwritten or go out of style. Make sure it doesn’t. Keep promoting it. Keep it fresh.)

 

  • I am not backed by a publisher. I am my own Publisher.

 

  • I don’t have a lot of money. Everything I make goes right back into the work. (In the beginning, you will have to invest in yourself. Although I’ve been publishing awhile, this is still the beginning for me).

 

  • I don’t have a lot of social media followers (if that’s important).

I gave a short testimony on my socials on being prepared but I will go in more detail here since we have the space (no worries, I’ll keep this short).

When I walked into Barnes and Noble yesterday and spoke with the manager, a few things she said stuck out.

“Oh, you have books.”

She seemed surprised.

When I shop my books around I carry the container you see here. It’s just something I got from Walmart many years ago. It only looks new because I cleaned it off. Don’t wanna embarrass my mama by going outside with something that looks like who did it and why did they do it. In this plastic container box are books, bookmarks, business cards, a PayPal Here card reader (because you never know if you meet someone on the street who might wanna buy a book. No cash? No problem! I can scan you right here lol), my author seal stickers, and a writing pen.

Eventually, after some convo, the woman asked to see one of my books so she could look me up.

“Most Self-Publishers come in here and they’re not in the system,” she said.

We’ll go into detail about what this means and how to get in the system later (I am putting something together to help Indies with that). For now, just picture walking into a B&N and picking up a book. You carry it over to the counter. Well, when the ISBN is scanned, what happens? If the book is in the B&N computer the information about pricing and everything comes up. This makes things easier on the store. How so? Because they can easily scan the book when someone picks it up, just as they would with any other book. (You can Self-Publish books with no ISBN but then you can’t sell it at stores.)

After going over the details and her agreeing to stock my book, I signed the copies we would leave there.

Me: “I’m gonna go ahead and sign these.”

“Yes, please do. We sell a lot of poetry. It’s making a comeback.”

Me: “Excellent.”

“You have stickers?”

(she meant something that lets the reader know the book is signed….Queue my author seal!)

Me: “I do.”

“Got a pen?”

Me: “I do.”

Everything she asked me for, I had on my person. I am not saying I am always this prepared. I am not perfect or special. And it’s not like she wouldn’t have given me a pen if I didn’t have one. But by already having one I presented myself as an organized professional serious about her work because…

Proper Preparation Prevents Pissed Poor Performance.

…and I am not just talking about physical preparation. I am also talking about mental preparation, spiritual preparation (faith), and time.

Time is part of the preparation. Time to research. Time to learn and understand. Time to ask questions. Time to write, publish, revise, improve, write and publish again. Time to make mistakes and learn from them. Time to put things in position so that when the time comes, you are ready.

At the recent signing, I had to recite a poem on the spot. I prepared for this. I knew one day it would come so when it happened I was ready. I was nervous, but I had a couple of poems in my head I knew by memory just in case. I was only prepared this time because I’ve dealt with not being prepared. Years ago, at a conference, I was asked to recite a poem. It was one of my audience favorite poems. I stood up there, said a few lines and forgot the rest! It was an old poem. A poem I should have never forgotten the words to. I was so embarrassed. I wanted to run out of the room. Instead, I quietly returned to my seat, ashamed. Prepare!

I’ve been publishing my books since 2008 but it took six years before I really got my books seen by people outside of my immediate circle. Six years to realize how much I didn’t know. Many of you are already way passed where I was when I started. You are much further along than you think. I’m just catching up.

Prepare for where you want to be. Get in position because if you are not ready when it comes it will make no difference. If the universe wants to pour into your cup but you are not even holding a cup, it will make no difference how long you’ve been standing there. You weren’t ready when what you said you wanted, arrived.

 


Get I am Soul for 99cents on Amazon through the end of April.

Click Here.

http://www.yecheilyahysrayl.com/

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Lessons from a Book Signing

It’s time for another post on lessons from a book signing. I try to learn something new from every event I do. I also enjoy seeing if what we learn online applies when in direct, real life, person-to-person contact. Here’s what I learned from Friday‘s Book Signing.

  • Practice Makes Perfect

 

While I am not perfect by any means, consistency and practice really do help us to get better. Cliche as it is now, the saying is true. The more book signings and events I do, the better I get at pitching my books. I am a naturally shy person but author events help me to be more open. It is the chance for me to learn how to communicate what my book is about without being scripted (which is easy to do when you’re behind a computer), but that you only have seconds to do in person. For example, I had the chance to sit and think about what I wanted to say here, how to say it and the words that would best sum up this experience. In person, the time is much, much faster. There is no time to sit and think about what to say. There is nothing but your knowledge of your product and why you think it‘s worth the time and money investment. They even asked me to recite a poem on the spot! I am thankful to Yah I was ready.

 

It’s also not just about selling books but genuine interaction with the people. There were many people who bought books but did not take pictures because they didn’t want to and I did not force them. Some people didn’t buy books at all, but they sat and talked with me and laughed and we shared some interesting conversation. I met a new poet who told me about some open mic spots to hit up and a young man who referred me to a Barnes and Noble in the area that accepts Self-Published Authors. The best way to get started making change is to begin where you are.

 

  • Competing Against Cell Phone Attention Spans

 

In person, you get to see the distractions we compete with up close and personal. People‘s attention spans are short already but add to it the mobile device and it’s easy to get discouraged. Many of the people who walked past my table were glued to their mobile device or already talking on it. This makes me much more conscious of this when doing business online. Knowing that the interest in the smartphone is a big deal is one thing but seeing it empowers me with so many new ideas and thoughts on how I, as an author can keep this in mind when interacting with readers.

 

  • Don’t Try to Sell to Everyone (Don’t Sell At All, Connect)

 

The same thing about finding your target audience online applies to offline as well. While the time is faster and you do have to pull people away from their phones, discernment is important as well. I am starting to pick up on who to reach out to (literally) and who to let walk by. This may sound funny but it’s not just about getting a sale. Some people purposely crossed the street to avoid my table (lol), some people purposely focused on the ground and avoided eye contact, and some people were not on the phone. They just pretended to be to avoid me. These are examples that “I don‘t want to be bothered.” Just like not everyone will want to buy your book online, not everyone wants to buy your book in person. Some things I picked up on from people who wanted to buy my book or was interested in learning more:

 

  • They hesitated and stared at the book cover while walking by
  • They stopped by
  • They spoke to me
  • They asked questions
  • They stopped when hearing what the book was about

There are ways of knowing if you should reach out to people and if you should not. I hope to use the experience from Friday to help me at the Atlanta book signing in July.

  • Some Writing Advice Does Not Apply Offline

 

Every time I meet with people face to face it‘s a different experience than being online. What may surprise you is that I find writing advice (not all, but some) we use online does not apply to offline. There’s no screen, no script, no hashtag, nothing but good ole fashioned communication between two people who may share a genuine interest. In real life people do want your business card to learn more about you, they do ask about your website, and they want to know if they can follow you online. This means that while some advise against business cards, author websites and social media, this is not true when you are face to face with the people. In my experience, no one asks to follow your blog or if they can sign up to your email list (unless there’s already a sign-up form present and you ask them). While I think both are important and are necessary for Indie Authors to have (and both have helped me tremendously), in my experience when talking to the people in person who don‘t already know me, the basics they want to know is:

 

  • Do you have a card?
  • Do you have a website?
  • Can I follow you online?
  • Can I pay with my card?

 

Applying this means:

 

  • Having business cards with me
  • Having a website for people to go to
  • Being present on social media
  • Having a card reader on hand

 


If you did not get to stop by or you are not in the area, remember that I am Soul, my latest collection of poetry is 99cents in ebook through the month of April in honor of National Poetry Month. Also, if you are in the Atlanta area this summer, I’ll be at the Atlanta African American Book Festival in July. I’ll be premiering my first Non-Fiction release, Keep Yourself Full (of course I’ll still have my other books present as well) and other author swag. Don’t miss the chance to connect. See you soon ✒📚📸

View more pictures from this signing here
Connect with me on IG here, Facebook here, and Twitter here
Visit me on the web Here

Introduce Yourself: Introducing Guest Author Karina Bartow

What is your name and where are you from?

I’m Karina Bartow from Ohio, USA.

What would your perfect writing / reading room look like?

It’d be overlooking the Eiffel Tower and would have an inspirational quote on the wall, a chic, white leather couch, and a Frappuccino maker!

What do you hate most about writing advice? What do you love?

I hate when people give me ideas for stories because they’re usually pretty offbeat and aren’t suited to my style. I appreciate it, though, when others encourage me not to quit and when my mentors offer suggestions about plot twists.

In your own words, what is love?

I expressed that in my newest novel, Forgetting My Way Back to You. It’s living through and reflecting on the bad moments but wanting to be together, regardless. There are always problems, and relationships end because of them. It’s easy to give up on a fleeting feeling, but that isn’t the case with real love.

Does blogging help you to write?

It does keep my creative processes flowing and keeps me in shape, I suppose, but it takes away a lot of time from my usual writing. I guess it’s a love/hate relationship.

Blogging does take a lot of time. I get it. What kind of music do you like?

I enjoy almost everything from oldies to pop to (some) country.

In your own words, what is humility?

Humility is accepting that you’re flawed. You can still be proud of your abilities, but you have to recognize that others can and will be better. I think it’s also realizing that your ways and opinions aren’t law.

I dig it. Would you like to have children?

Yes, because they’re fun, genuine, and change your outlook on life.

Awwue. Right? Why is writing important to you?

Writing gives me freedom. Having Cerebral Palsy, there aren’t many things I can do on my own, but writing is one exception. Every idea and keystroke is mine alone—unless I’m on a deadline and need help typing. Plus, I’m free to create plot lines without being barred by reality.

Available at Amazon, Barnes & Noble, Smashwords, Kobo, and Google Play Store.

That cover is so fun looking! What genre do you write in, why?

Though I’ve written love stories, I mainly write mysteries. I enjoy sculpting different twists and turns to make readers keep guessing. That said, almost all my mysteries have a romantic element to them because I “love love!” ♥

Outside of writing, what are some of your passions?

I’m a big baseball fan, and I also love shoes.

Thank you Karina for spending this time with us. We enjoyed you!


Copyright ©2019 Karina Bartow.

 

Bio.

Karina Bartow grew up and still lives in Northern Ohio.  Though born with Cerebral Palsy, she’s never allowed her disability to define her.  Rather, she’s used her experiences to breathe life into characters who have physical limitations, but like her, are determined not to let them stand in the way of the life they want.  Her debut novel, Husband in Hiding came out in 2015 and was well-received by readers.  Her second, Forgetting My Way Back to You, was released in October 2018 by Vinspire Publishing and has been praised by reviewers.  She may only be able to type with one hand, but she writes with her whole heart!

To learn more, visit www.KarinaBartow.com

Be sure to follow Karina online!

Facebook-https://www.facebook.com/karina.bartow.58

Twitter-@KarinaBartow

Instagram-@karina.bartow

Blog-karinabartow.wordpress.com


Are you an author? Looking for more exposure? Learn more about my Introduce Yourself Feature HERE. *Looking to promote poets all April!*

Start a business that is not only dependent on the people you know to be Successful

Tbt. Greenbriar Mall. ATL. Book Signing, 12/22/18.

If you are a new entrepreneur, if you are just publishing your books or starting your own business, I want to congratulate you! I want to tell you; you will do well and go far. I want to tell you; you are brave and beautiful.

But I also want to warn you:

start a business that is not dependent only on the people you know personally to be successful.

One of the best decisions I made in the past 2yrs was to go out and network with people face to face without worrying whether they believed exactly as I did or worrying about what people would think of me.

Only depending on the people who know you personally to support your business can leave you doubtful and broke because there are people who will project their fears and limitations onto you. This means that once you’ve moved beyond those limitations, once you’ve elevated, these people abandon you because you no longer fit within the box they mentally created for you.

‍There’s a meme circulating that says:

This is all the truth. Most of the people who will continuously support you will eventually become like family. They will be all the wonderful people you meet along the way who will root for you harder than anyone you’ve known personally. Social media is cool, but there’s an entire world outside of the internet.

When you are running a business, the people you know, including relatives, are the icing on the cake. They are the ones in your corner cheering you on and going “Yaass, sis yaass,” or “yams bro!” They are the people there to support you no matter what and we all need some of that encouragement! But we also need longevity in our business which can only come from consistent financial support and there are so many people in the world willing to pay you for your knowledge not just like your posts.

Author Tip: Take the time to discover who your book or business is for specifically and target your content to those people. This is called a target audience, and it helps you to focus on the group of people most interested in your content so that your book, product, or service doesn’t stop selling after your family and friends have bought it.

Introduce Yourself Author Interviews: Poetry Edition

We interrupt your regularly scheduled Author Interview programming for this special announcement.

National Poetry Month, a celebration of poetry which takes place each April, was introduced in 1996 and is organized by the Academy of American Poets as a way to increase awareness and appreciation of poetry in the U.S. For our April Author Interviews, I’d like to feature as many author poets as possible. If you have not been interviewed on the blog, head on over to the Introduce Yourself Author Interview page (linked below) and find out how you can get involved! Stay tuned for next weeks final author introduction for March.

*All authors are still welcomed to participate in the interviews. These interviews occur every week on Monday’s. You don’t have to be a poet. I would just like to feature poets for the month of April in honor of National Poetry Month.

>> LEARN HOW TO JOIN. CLICK HERE <<

 

Introduce Yourself: Introducing Guest Author Sheila Williams

Today, I’d like to extend a warm welcome to Sheila Williams. Sheila, welcome to the PBS blog!


What is your name and where are you from?

My name is Sheila Williams. I am English, born in Yorkshire in the North of England (known as God’s own county to those who were born there!) Until five years ago my feet were firmly planted in English soil. Then, I had one of those ‘where did that idea come from’ moments and moved across the channel to the south-west of France – a region known as Occitanie (previously the Languedoc). I now live in a small village near the Pyrenees mountains with my dog Zouzou, otherwise known as the Ayatollah for his insistence on regularity – regular walkies, regular mealtimes, regular cuddles and regular snoozes on the sofa.

Awwue lol. I bet he’s adorable. Any siblings?

I am the youngest of three. My brother Mike is the oldest. He’s a very practical person, always building something. He has an apartment in my house here in France and stays for about six months every year which is very handy since the house is a bit of a wreck and always needs something doing. He’s a keen guitarist and banjo player and not a bad singer either. We’ve always been close despite our very different temperaments and political views. It makes for animated discussions on the terrace with a bottle of the local wine during summer.

My other sibling is my sister Pat. She too is an author and lives in New Zealand. As kids we were pretty close although she could be extremely prickly at times. She moved to Canada when she left college and then on to New Zealand. I have seen very little of her since then. Sadly, there was something of a schism, a family break-up after our father died which led to considerable ill-feeling between her and my mother and percolated through to Mike and myself. The rift is something I have never been able to repair and she remains stubbornly out of touch.

I am sorry to hear that. Hopefully you guys can reconcile! I think it’s cool your brother has an apartment in your house! What would be the most amazing adventure to go on?

I would love to go on safari in Africa. I am passionate about this beautiful world that we live in and the creatures that populate it. Before it is too late and we ruin it altogether I want to see some of the species that are being driven towards extinction in their natural habitat. I am not a fan of zoos although some do good work in helping to preserve species. I can imagine a dawn safari, just as the sun is rising, still a chill in the air and seeing the different animals at the watering hole. I imagine the sounds and smells that would fill the air. One day I’ll do it. It’s top of my bucket list.

That sounds nice. What’s your favorite drink?

A cold glass of Blanquette de Limoux which was the earliest form of champagne. It goes down smoothly, with a little fizzy bite as an aftertaste. Just the thing after a swim on a hot sunny day.

You made that sound soo refreshing yess. Lol. avorite color?

Oh I’m definitely a blue person. I love all shades from the darkest velvety blue to the sharp blue of the morning sky. There is at least one shade of blue in every room in the house and my wardrobe likewise. It’s a colour that can soothe, sing, import elegance as well as casual comfort. What’s not to like?

Let’s talk about writing a bit. Who is your favorite writer?

Ah this is a tough one. There are so many. There are the three Kate’s – Kate Mosse, Kate Morton and Kate Atkinson – all very different in style and genre. For classics I love Jane Austen; for history Bernard Cornwell and for Sci-fi Robert Heinlein. Daphne du Maurier slips in there somewhere too.

When did you publish your first book? What was that like?

My first book was non-fiction ‘Close to the Edge – Tales from the Holderness Coast’. It is an eclectic history of part of the coast where I lived in England. My friend – a photographer and I walked up and down the length of the coast researching people and places. It was huge fun. I published it with Amazon and not being very techie-minded got into a bit of a muddle but it all got sorted out. Then, when the paperback arrived I went round all the caravan sites and got them to hold copies of it to sell to the visitors; I donated copies to all the local libraries and got the tourist information offices to sell it for me. It was extremely hard work and my first introduction to marketing a book. It’s not a best-seller but the sales continue to trickle in even four years later.

That’s awesome. Aside from Non-Fiction, what genre do you write in?

I’ve probably made it a bit difficult for myself! I write a mix of history with a dash of fantasy or spooky stuff. I published a book of short stories ‘The Siren and Other Strange Tales’ which has a lot of spooky stuff in it and my first novel ‘The Weave’  is a contemporary fantasy story with history woven in. My wip is definitely history, set in the 7th century with a splash of fantasy. I like the little bit of something extra that fantasy gives me as a writer. It gives me an opportunity to tease the reader a bit…to make them wonder whether there is something psychological going on in a character or whether it is something supernatural/fantastic really happening. It is something I’m exploring much more in my wip.

Okay History, Sci-Fi and Horror book readers! You heard it here first. Here’s a writer for you.

What takes up too much of your time?

French bureaucracy! The French love their paperwork and as an expat there are wads of it to be completed. They also have strict demarcation lines between who does what which sometimes means that the carefully gathered information slips between departmental gaps. It’s getting better though as more and more is brought on-line. The Brexit situation has created even more since most expats I know in France are applying for a ‘carte de sejour’ which will allow them to stay in France. The documentation required is extensive and much of it is already in the maws of bureaucracy but it still has to be provided anew.

What do you love about yourself?

I suppose it’s my ability to be myself without embarrassment, without worrying about what others’ might think any more. It’s something that has crept up with age and I guess experience too. I like to do daft things now and again like make up silly songs and sing them in the shower or dance with the dog in the village square. I don’t worry about making a fool of myself. Alongside that I have developed assertiveness which I sadly lacked when I was younger and I like the fact that I can say saying clearly(albeit diplomatically I hope) what I think!

Thank you Sheila for spending this time with us. We enjoyed you!


Bio.

Sheila Williams, author, slipped into this world on Guy Fawkes night, under cover of fireworks and bonfires. Outraged to find other nurslings in the nest, she attempted to return to her own world but found the portal closed. Adopting a ‘make the best of it’ attitude she endured a period of indoctrination to equip her for her place in society. Freeing herself as soon as possible from such torture, she embarked on a series of adventures – or to use the vernacular – careers; hospital manager, business consultant, life coach, sheep farmer. She attempted to integrate into society by means of marriage  before setting out alone to discover another world, known as France, where she now resides.

In her quest to understand this world she pursues knowledge of its history; not of kings and queens but of its ordinary people and how they lived and worked. To this end, she haunts events such as boot fairs, vide-greniers and sales rooms where many ancient artifacts can be uncovered.

Her outlets from this unfathomable world include nature, animals (especially funny videos of), books and writing stories. This latter occupation enables her to create her own worlds, populate them and dispose of the residents as she thinks fit. She finds holding the fate of these poor souls in her hands immensely satisfying.

Be Sure to Follow Sheila Online!

e-mail: sheila@writeonthebeach.co.uk

blog: www.writeonthebeach.wordpress.com

website: www.sheilawilliams.net

Twitter: twitter.com@sheilawwilliams

Amazon Author Page: https://amzn.to/2WQA38R


Are you an author? Looking for more exposure? Learn more about my Introduce Yourself Feature HERE. (Only 2 slots left for March! Schedule today.)

Introduce Yourself: Introducing Guest Author Dana Kearney

Today, I’d like to extend a warm welcome to Dana Kearney. Welcome to the PBS Blog. Let’s get started!


What was you childhood dream?

My childhood dream was to be a doctor. Then I realized hospitals and sick people scare me. So I had to find something else to be and I always loved writing.

Cool. In your own words, what is love?

Love is a connection that you cannot describe. It is so powerful when you feel it you know because you have never felt it before. It is a part of the air you breathe. It is unconditional. Love has been around since the beginning of time. Love lasts through the universe and galaxies. It is a selfless feeling that transforms you into your highest self. Love is when frequencies align, your life is complete, and the passion is at its peak. Love is when you see stars in their eyes. Love is balance with the universe.

Okaay Dana. What would be the most amazing adventure to go on?

A trip around the world would be the most exciting to go on. You could travel many different ways and see so many historic sites.

I love that. Who is your favorite writer?

My favorite writer is Zora Neale Hurston. Her stories transcend, time, space and culture. She takes us through two worlds where some of us live.  She describes a time that has passed, but it is also infinite.  She gives our lives space, meaning, love, and divinity.

What kind of music do you like?

I like rhythm and blues, hip-hop, pop, old school music from the 50’s, 60’s and 70’s. Sometimes I pick whatever makes me escape into another place and other times I pick what resonates with current moments in time.

Nice. Dana, define racism.

Racism is the power to negatively impact millions of lives through housing, employment, and natural resources based on race.

Nicely put. What’s your favorite TV Show? Movie?

My favorite movie is Gladiator. I love stories of Ancient Times. I love how the actors bring you into the story. They make you root for one over the other. Behind all the backstabbing and treachery it is a love story and a father trying to return home after he avenges his family.

Diamonds or Light? is available now on Amazon.

What’s the most difficult thing about being a writer? The most exciting thing?

The most difficult part about being a writer is getting your thoughts into a familiar structure. The most exciting part is giving your perspective on life.

What does that mean, getting your thoughts into a familiar structure?

Putting my thoughts into a format that people are comfortable with. As your thoughts come out they may not be organized or naturally flow.

Ahh. Got it. That’s true. Is there anything you don’t you like about yourself?

I don’t like my need for perfection. It stresses me out but I still strive for perfection.

Life is not always pretty. We all experience hardship every now and again. What is your best advice for reducing stress?

My best advice for reducing stress is take care of yourself. Do what makes you happy. Take time to meditate or pray. Take time to do your favorite things. Take care of yourself.

I love it.

Thank you Dana for spending this time with us. We enjoyed you!


Copyright©2019 Dana Kearney. photo used with permission.

Bio.

Dana Kearney was raised in Oakland, CA and graduated from the University of California Davis. Dana was a public school educator for ten years. She loves to read, write, swim, teach, and travel. Dana still lives in California and is currently working on Diamonds or Light? Part II

Please be sure to follow Dana online!

Blog. https://orangeallinherit.com/

Instagram: @diamondsorLight