What the Losses Taught Me

Top of the World, Observation Level, World Trade Center, MD, Copyright © Yecheilyah 12.31.2019
I couldn’t help but think about “Vision” on the Top Floor of the World Trade Center in Baltimore. The view is a beautiful layout of the city and the binoculars let you see everything up close. That’s what 20/20 is about for me, seeing clearly.

20/20 = Perfect Vision

At this time of the year, most people are talking about their wins but I believe it is my losses that have caused the most growth and given me the most lessons. It was the letdowns, betrayals, and disappointments that have cultivated in me the strength I’ve had to endure last year and all the other years before it.

Keep Yourself Full didn’t do as well as I had thought and while it bothered me at first, I can honestly say that as of today I’m okay with it. I’ve been Self-Publishing my books for a while now and what I’ve learned is that experience brings clarity.

Hindsight is 20/20 and what I see now are the mistakes I made with this particular book, the audience I thought would be there but wasn’t, and the solace in knowing that my poetry is inspiring enough.

A ‘Snellen chart’ is an eye chart that’s used to help you determine the clarity of your distance vision. Somebody with 20/20 vision has normal acuity (sharpness or keenness of thought, vision, or hearing) meaning if they were to stand at a distance of 20 feet from the eye chart, then they would be able to clearly see each row of letters. This person has good eyesight.

What’s being said is that if you look back at situations that went poorly, you can clearly see (20/20) what you could have done better.

This entire year is 20/20 which means a time of looking back and reflecting on all I’ve done. I know the word “reflection,” is being used a lot this time of the year so it may not hit you as hard but I caution you not to let its repetitiveness water down its powerful meaning.

Reflection is serious thought or consideration but it also shows, expresses, or is a sign of something and an image of something in the mirror. To reflect is to give serious thought and consideration to ourselves, the image in the mirror. It is to look at ourselves. What do we see? What are we showing or expressing?

My philosophy (for lack of a better term) is “do you but do you intelligently.”

I believed, and still, believe, we should not just decide, but that we should make informed decisions. From this point forward it’s not just about making decisions but knowing why I am making those decisions. It’s about being intentional in every way. From this point forward, everything I do has a reason. Everything is a strategic move. From publishing a book to publishing a post.

There are projects I will retire this year and projects I will relaunch. Looking back, I can see clearly what works and what doesn’t work for my writing business.

I am flawed and imperfect. I will mess up but I am striving every day, learning, and correcting as I go along (with all the failures and pitfalls that come with it). I know these losses can do nothing but make me stronger, and wiser so that when I look back, there is nothing to regret.

The losses taught me to focus the first time around and to trust my discernment so I can see things for what they are, not for what I want them to be. The losses are a reminder to see things clearly.


Go to my IG page here to check out more vacation pics at some awesome museums including The Smithsonian Museum of African American History and Culture. Visit me on the web at yecheilyahysrayl.com and subscribe to this blog for notification of more posts.

Don’t Wait Two Weeks Before Release to Prepare Your Audience for Your Book

You don’t have to wait until January 1st to get started on your 2020 goals. If you want to release/write a book in 2020, you should be planning...now. Actually, you are already behind. Even if you are Self-Publishing, it helps to start early. Notable mainstream authors releasing books in 2020 already have their preorder up. “Planning out your book marketing in advance and adequately preparing for your book’s release is crucial to a successful book launch.” (Sansevieri, 2019) Don’t wait two weeks before release to prepare your audience for your book. Here are some tips:

  • Put some money aside for your book. Your biggest expense will be editing, then cover design. You will also need the book formatted for e-readers. Don’t wait until the last minute to put something to the side. Invest in your book. Invest in yourself. Save some coins. (Prioritize your expenses! Don’t spend money on the tools you don’t need right now. Business cards and fancy thank you cards can wait. Save your money.)
  • If you want to start a blog, do it 3-6months before your book releases. Post content relatable to the book and who you are as a person (don’t make your blog all about your book. Talk about other stuff you like.)
  • Set up your Author Social Media pages and get to work. Talk about the upcoming book, educate, inform, uplift, go live. Use SM for something other than memes and gossip. Social Media is a FREE platform to use to spread the word about your book/business. Don’t sleep on it.
  • Make sure your website is ready to go. Here’s something the “gurus” won’t tell you: Selling through Amazon is nice, but selling through your own website is better because you get the entire dollar instead of just a percentage. Print on Demand Companies like Amazon’s KDP, Lulu, and Ingram Spark makes it easy to order copies of your book in bulk that you can sell individually through your website. (You can also sell your books in bulk! I’m trying to tell you something…level it up)
  • Create a landing page with a great giveaway offer or freebie to collect emails for your author email list. A sample of the first few chapters of the new book is a good start. The email list isn’t for everyone, but it’s good to have in case Social Media (blogs included) is no more. You will still have a connection with your audience. Find what works best for you. For instance, the giveaway/freebie thing is a good idea and many people use it, but this strategy didn’t work for me. I get more email sign-ups by having the pop up on this blog than giving away a free chapter of a book. People say pop-ups don’t work but they do for me so don’t let people tell you what will or won’t work for you. I wrote a post on how to set up an email list with Mailchimp here.  Also check out 7 Common Sense Reasons You Should Build an Email List.
  • If your book is up for pre-order on Amazon, make sure you set up your Amazon Author Central Page. Add an author photo, bio, and link your blog. You can also list your events. (Listing events is no longer an option). This is a good time to set up your Author Goodreads account too. I wrote a tutorial on how to set up the Amazon Author Central page here.
  • If you want to host author events in bookstores, start pitching them about 3-4months out. If they’re local, walk-in and introduce yourself. (I book most of my events by walking in and talking to people in person.) Always travel with a copy of your book and some business cards.

The point of starting early:

You want to build your readership ahead of time so when you release the book you have people who want to buy it.


CLICK HERE for more Indie Author Basics and happy writing! I’m rooting for you.

Careful Not to Tie Your Self-Worth into Not Achieving Your Goals

After much thought, I pushed the release for Keep Yourself Full (my first Inspirational Non-Fiction book) back to August (now reflected in the sidebar….new release date is 8/6). There’s a lot going on in July. The Book Festival, the Book Signing before that, our mini family road trip (next week! yayy) and I’m back in school so there’s no way I’ll have time to focus on releasing another book in the same month. This led me to a reminder I think we all need to hear every now and again.

Raise your hand if you get down on yourself when you do not accomplish what you set out to do. Maybe you had to push a date back, abandon a project or maybe you failed at executing something. I’ll be the first to raise mine. I get so frustrated, but I’ve learned something along the way: not to tie not achieving a goal to my self-worth. I am still worthy even if I do not achieve what I set out to when I set out to. My purpose is the same and my time will come. (Rom. 8:28)

“By tying your self-love and self-acceptance to a goal, your happiness corresponds to its achievement. When you reach your goal, your self-esteem rises temporarily; when you don’t, you think less of yourself as you have chosen to conditionally love yourself based on the success or failure of your obtaining this goal. Now the expectation of what “should be,” controls you.”

– The Mastery of Self by Don Miguel Ruiz Jr, son of Don Miguel, author of The Four Agreements.

The Mastery of Self is a great inspirational read. I just finished it and it has helped me tremendously in this decision. I recommend it. (The Fifth Agreement is also a decent read, though not as good as The Four Agreements in my opinion.) Goals help to keep us accountable but not achieving them does not make us useless or unimportant. Rest when you need to. Push that date back if you need to. Don’t rush. What is yours is still yours. It will wait for you. Even if you need to ghost Social Media for a while. Take care of yourself. We will be here when you get back.

The 32nd Year: A Reflection

I am in the 32nd year of my life journey even though the gray in the front of my locs won’t let me be great. I just had a birthday (5/26) and I am usually quiet around this time. (And yes, I do admit this is my pitiful way of explaining why *aside from author Interviews* I have not been very active on this blog). But while I have not spoken much about it or posted many pictures, I enjoyed myself and I cannot say enough how much I appreciate the outpouring of love from social media.

Like I would expect anyone to be, I am always excited about my birthday and pretty much think about it up until the day passes, though I am also usually quiet around this time because I also approach birthdays from a reflective point of view. I don’t celebrate holidays, but I do honor, acknowledge, and value birthdays. It’s not something I take for granted or shrug off as a non-important since this is the day when the power of all powers decided I was worthy of entering the world. Stitching me together in my mother’s womb and commanding it to hold me there until it was time to give birth.

Another birthday means another year has passed. I am quiet because I look back on the past year to see how I’ve grown and to be grateful for who I am, where I am and whose I am. I review my goals and the action steps needed to accomplish them. Am I moving or standing still? And if I am moving and if I am standing still is this reality or perception? I know that there is no greater deception than self-deception so it’s important to me to honestly and realistically reflect on my life, my progress, and my purpose since I do not intend to bring last year’s baggage into this new age. It’s important to me to see the good in the finished and the unfinished work. To be grateful for where I am and celebrate on the way to where I am going. Have I wasted a year, or have I taken full advantage of every day? There is much to think about and much to do.

I do not know what this year has in store for me, but I hope I can take full advantage of the day so that next year I can look back on today and know that I have done my very best to contribute to the forward movement of the world.

PBS Blog Schedule 2019

Before you abandon your blogs to turn up tonight (tee hee), I’d like to introduce our schedule for this year. First, I’d like to thank and welcome our newbies and our die-hard supporters, the people who like our every post and share on social media. You guys are awesome and I do not take your contributions to the growth of The PBS Blog for granted. If you are new to this blog, please be sure to take this time to look around and familiarize yourself with the place. There are four years worth of material here to help you get to know me better and my writing.

Bloggers and Blogging

If you are not sure how the blog works or if you are thinking of starting a blog of your own, I invite you to visit the Blog Tips page HERE where I have archived my tips on blogging. I highly recommend you skim through them if you are new to the WordPress platform and are thinking to start a blog of your own (new writers, blogging is a great way to connect with readers!)

Writers and Writing

If you are a writer (especially an Independent writer) and you are looking for encouragement, resources or a better understanding of writing from an Independent/Self-Publishing perspective, I invite you to visit the Writer Tips and Resources page HERE where I have archived my tips on all things writerly and links to resources from others (particularly those more knowledgeable in the field.)

Book Reviews

I will publish reviews of books I’ve read to this blog again. I have not been as consistent as I was in 2017 (because of amazon‘s constantly changing review policies and my constantly changing schedule) but I am back on it dagone it. You can view my new policy here. (Does not apply to books I read on my own for leisure, just review requests.)

Segments

2018 has been a year of self-reflection, self-understanding and focus. This means that I intentionally focused on myself. Not in a selfish way but in a way where I can better understand me in order to help you. Long story short, in 2019 I will be refocusing on my services to others, armed with the fresh revelations that have come from getting to know myself better. I want to do more for aspiring authors, new bloggers, writers and the like. I am excited and motivated with the drive and desire to serve.

Now, let’s get to the point so you can get out of here.

2019 Schedule

While I have segments going on throughout the week to keep this blog afloat, this is not a niche blog. Meaning, I do not just post about one thing. Do know this schedule does not include any random, off topic posting I may do when I just feel like writing.

 

Everything starts back up next week, 1/7 – 1/11

Monday

Introduce Yourself Author Interviews – I will keep Mondays open for author interviews. To learn more about how to get featured on this blog, CLICK HERE.

Wednesday

No Whining Wednesday – No Whining Wednesday will continue with quotes and empowering notes that help to keep you from whining, criticizing, or complaining! Learn more about NWW HERE  (scroll down for the archived articles or follow the No Whining Wednesday tag).

Thursday

Throwback Thursday – I miss how we used to jam ya’ll! Throwback Thursday will be in full swing next week. Throwback Thursday is when I post old school music videos to the blog. I have 3 categories so everyone gets a lil something something from it.

1. Throwback Jams (old school music the 80s on back)

2. 90s Throwback Jams (jams from the 90s, obviously)

3. and Early 2000 Jams (music from the early 2000’s)

Friday

Black History Fun Fact Friday – Throwback Thursday Jams and Black History Fun Facts are the most popular on this blog so they aren’t going anywhere anytime soon. Black History Fun Facts will return in full swing. (I have written tons of Black History articles on this blog that should keep you busy reading if you are new to PBS. CLICK HERE.) I noticed we dragged a bit in 2018 so I need to step it up in 2019. There’s been a lot of talk about The Year of Return (1619-2019 makes 400-years for Blacks in the America’s per captivity) I may just start the year off talking about that.

Poetry

Not included is poetry because I don’t have a special day for this. I will continue to publish poetry pretty much whenever I feel like it. If you would like listen to my poems, subscribe to my YouTube Channel HERE. I also host an Annual Poetry Contest, founded in 2017. We have had two amazingly talented winners so far and some outstanding runner-ups and it’s almost time to get things started for our 3rd Annual Contest!

Annual Poetry Contest Winner 2017

Annual Poetry Contest Winners 2018


The PBS Blog now contains affiliate links. This means should you purchase anything from these links, I will earn a small commission at no extra cost to you. This allows me to keep this blog up and running. I will never link to something I haven’t personally used or disliked so don‘t be shy, click on the book cover to this month‘s featured book (Michelle Obama‘s Becoming) in the sidebar and thank you for your support!

The PBS Blog Podcast Ep 16: The Sky is Not the Limit

There is a popular saying “the sky is the limit.” It is used to display the belief that you can go high, as far up as the sky. I disagree with this saying because the sky is not the limit. There are elements beyond even the sky. You can stop at the sky or you can go above and beyond it. I want to use this as an example in today’s podcast for the potential for us to do great things without being limited. The sky is not the limit. You are.

Listen to “The Sky is Not the Limit” now on Soundcloud or iTunes

 

Soundcloud: https://soundcloud.com/user-573689310

Itunes: https://itunes.apple.com/us/podcast/the-pbs-blog-podcast/id1344901312?mt=2

Twitter: https://twitter.com/pbsblogpodcast

IG: https://www.instagram.com/thepbsblog/

To follow my personal IG page @yecheilyah