Social Media and Networking

“Had I stopped after the first “failure” you would never have heard of this site. You would not be reading this right now. How much is lost because people simply give up.” – JC

(Keep Grinding People)

MAY I Have Your Attention Please? #MayChallengeDay4

Now what? No, seriously. Now that I have your attention, I don’t know what to do with it. It’s just that, well, I really wanted to use MAY in my title.

But, while we’re here, I MAY as well say something.

I’m really excited about the results of my Spring Giveaway. The purpose of the contest covered a number of areas so what I’d like to do is list some benefits I found of hosting a Giveaway in the way that I’ve done and some things I wished I’d done better. I don’t feel like being long winded today so I just have four points.

  1. Extending My Hand

I believe, as an artist, that giving back is a very important part of the work. Just look around your Blog neighborhood. The top blogs, the ones with lots of support, are the blogs that give lots of support! I truly believe that what you give comes back to you. Not that you should just do something for that reason, but you get the point here. Giving is just really important on so many levels, business, and personally. It is also a part of me. I have to be able to give back. Giving is such a gratifying experience and just fills me up. There is really no better accomplishment than the opportunity to bask in someone else’s happiness.  It’s like this quote here by Denzel Washington:

quotes-giving-back-denzel-washington-480x480

Thank you Denzel for summing that up for us because I didn’t feel like explaining.

       2. Social Engagement

From a Social Media perspective, I really wanted to increase the social engagement of my followers. You know sometimes, with the way social media is now, its easy to accumulate thousands of subscribers or “friends” (gotta use this F word loosely) and never have anything else to do with them. So easy to have large readerships or support and not do anything with them. So I’ve really been on this personal, get-to-know-you-better type kick lately with seeking to understand how to build better relationships with the people who support me and really dig into this networking thing.

    3. Networking

Speaking of networking, I also wanted to increase my social media presence online by offering people who may not be familiar with my work an opportunity to connect with me. Its another reason I wanted to sort of “go all out” by hosting a Giveaway on this level so I can really peer into my circle of supporters and really get to monitor what things are actually looking like around here. If there’s one thing I don’t want to be is in the dark. To have this perception of my work that doesn’t reflect the truth. So one major benefit to this Giveaway I found is the increase in social media. Over the course of this contest I’ve done the following:

  • 17 New Email Newsletter Subscribers (Only 1 person unsubscribed after the contest. Remember when we spoke about the risks of this kind of a giveaway? That people may unfollow you after the contest ends. I am happy to have only gotten one unsubscribe).
  • New Blog Followers. I think there’s a handful of you who found me, welcome, welcome.
  • 21 New Facebook Likes to my Business Page
  • 10 New Twitter Followers

I cannot leave without thanking @Opinionated Man, @Annette Rochelle Aben, @LisaTetting, and @Don Massenzio for their support and others who helped to re-blog the post about the giveaway. I do know that it really helped to contribute to getting the word out to the blogosphere and is most definitely appreciated. This Giveaway has also helped to spread the word about the books themselves and helped me to gauge just how interested people are in the series. If only 3 people are selected to win but there are lots of entries, or not so many entries, I would be able to see where I stood in relation to demand. Now that its all over, I understand where I am on that level.

If there is one negative about the giveaway, there is one thing I wish I’d done better.

   4. Ask For Contestant Names

I know, it seems obvious, but because of the popularity of social media, it was easier to just ask for an email address because that gave me access to the person in which to communicate without doing a whole lot of shout outs. The negative thing about this however that I didn’t think about, was putting my winners at risk of Spam and Junk mail by publishing their emails across my social networks. It occurred to me this week as I was announcing the winners that I probably should have just asked for everyone’s first and last names! LOL. But, on a positive note, I think that by just asking for an email address, it increased participation because people didn’t have to do much. Not that entering your name is much but a lot of people have nick names or maybe they just robbed a bank and don’t want to give their name, who knows. But an email address. Well, you can enter an email address with one click and from anywhere. I definitely did not want a whole bunch of questions or mandatory info that would make that process any less smooth.

In any event I’d say my first Giveaway was a success! I didn’t have hundreds of entries but I had far more than I thought I would have and the experience was really uplifting and brought me closer to understanding how to network and build those interpersonal relationships that are so vital to online promotion / marketing.

Coffee Date: Travels

I am still traveling but I wanted to give you an update while I have some down time. Would anyone like some coffee? Tea? Hot Chocolate? I’ll have a coffee with French Vanilla Cream, no sugar (the cream is sweet enough). And lets make that steaming hot. It’s cold out there!

Since we are having coffee right now, you should know that I am still waiting for more pictures to come back from the Book Signing but that it was a beautiful event.

20160226_130957[1]
My Team

First, I had a team of eight sisters who helped me to put it together and I am forever grateful for their generosity. Because of them I didn’t have to keep watch over the kitchen or escort people to their seats or take my attention away from the presentation. (*Team work always makes the dream work!*) My editor was also in attendance and we were both surprised with gifts from our supporters. Mine was a glass plaque with my company logo on it and some really encouraging words. I’ll upload a picture of it when I get home. It is absolutely stunning!

Order of Events

IMG_20160226_130607 IMG_20160226_110857[1]

The library itself was excellent. Very spacious with a beautiful kitchen to store the food (the pic shown is before we covered it with all kinds of goodies. Still waiting on those pictures to come back). I began with a video of the Book Trailer and a PowerPoint presentation. I decided to do it this way to keep it fresh. The images and moving pictures helped capture and keep the audience attention as I rambled on about the details of the book. There was also a Q&A session.

Me and Harry
Me and Harry

Since we are having coffee right now, you should know that I had the privilege of meeting a man named Harry. Harry is an older man whose family were sharecroppers and he expressed exciting interest in The Stella Trilogy. For those who don’t already know, I am really passionate about having these kinds of conversations with the elderly or older men and women who have lived during these times. It is a wisdom I think that we should all cherish. My dad in law has given my husband and I very exciting stories of his boyhood and their experiences picking cotton and sharecropping as well. It is most exciting. I believe oral storytelling is a major stepping stone to the writing of books today. Before anything was written down, it was passed along orally.

20160226_204700IMG_299520160226_150037

Next, we offered food and snacks to the guest as I prepared for the signing and allowed everyone to mingle. This gave me the opportunity to go around and speak to some of the guest. I think this is very important for Book Signings. You want to try to avoid sitting at a table all day. Instead, I wanted to make it as engaging and family oriented as possible. I think its important that everyone feels special and part of the process. After all, these are people who invested in me. It’s only right that I invest my time and attention to them too.

Since we are having coffee right now, you should also know that I was in a Black History Stage Play the day after the event (Sat.) at The Riverside EpiCenter (Blakk Amerika: From Prophets to Pimps) and it was absolutely powerful. I was casted in 3 roles: Besty Mae, a plantation slave whose son was sold away from her. Sheila Jones, Besty’s great great granddaughter some years later, and I also had the privilege of closing the play with a poem.

I’ll have more updates soon. Before we get out of here, I do want to thank everyone for their support of this work so far both offline and across social media.

Until next time, peace and love

– EC

Social Media Intelligence: Why Your Boss is Reading Your Blog

boss-reading-emails

I was reading my scriptures when I decided to check my phone (a habit I’m trying to kick.) As I did so, I saw a post that struck my attention. Colleen, as she always does, posted a link to another great author resource, and I could not wait to get the juicy details of why Authors should watch out for this one dangerous trait from literary agents. As I scanned the article, nodding my head and wondering how long it would take my pizza to finish baking and how the beef sausage I sliced on top was going to be the bomb, I was struck by the following statement:

“In and beyond the writing and publishing industry, the way someone uses social media is often a window into that person’s work attitude and style, and a signpost as to how a potential working relationship will evolve.” – Aine Greaney

I stopped thinking of pizza and thought, “Wow, that is so true!”

This got me thinking about blogs, Facebook and Twitter. I started to think about how we use them all so loosely. I also began to think about businesses or upcoming businesses. As an author, I thought of how being a published author is likened to a business in many ways. Furthermore, this made me think more deeply about the social media world.

The Boss. Who is he? This doesn’t have to be your actual boss but it is someone out there with the potential to take you to that next level. Facebook and Twitter may seem like harmless entities but the fact that professionals are trolling through pages and timelines is no conspiracy theory. For those of us online for fun, have at it. But for those of you seeking to become authors or to use your blogs for anything slightly professional, you may want to consider that the blog posts that go viral are usually the ones we least expect to do so. Personality is key of course. It is always good to let your personality shine through and to let us all know that you’re a real breathing person with passions and concerns and joys just like the rest of us. That personal touch brings people together and builds a bridge of commonality that helps us to get to know one another better, which in turn works well with building professional relationships.

And now we’ve come all the way back around. How you present yourself online should be a representation of who you are, but it should the best part of who you are. Cursing people out on Facebook and engaging in arguments and being nasty to people may be fun now but one day you will grow up. And when that happens you’ll want to explore new things and maybe you’ll even want to put some of those talents to good use. The problem is that the past image of you is still saved in social media files and although you have industry knowledge, Mrs. Smith, your future boss, just can’t get over how vulgar your language is. Mrs. Smith can’t see someone fitting into her communications department who can’t control something as close to them as their own tongues.

article-0-066CB0D00000044D-447_634x431

I’ve actually experienced this myself. A long time friend of mine (who I am not in communication with but who I have known a while) was launching a new business and sought out support. For the sake of identity I’ll just call this person a she. She promoted across all of her social media accounts and the business itself looked really promising and got some good reviews. As for my friend, having known her for about nine years now, I know her to be very intelligent and knowledgeable about that particular field. In fact, I always knew she would be a business person some day. However, as I scrolled through her Twitter timeline, the one with the beautiful website layout and crowdfunding campaign and call to action, the more I scrolled the worse it got. Eventually, I had gone back a couple years and there was everything there from the use of profanity to sexual language. If I was a professional looking to hire someone with her skill set for my company, I would have been instantly turned off. Even as myself I was turned off. It was as if none of the prior things I saw attractive mattered anymore. My advice to my friend is to create a business account specifically for the business itself without linking it to her private account. Sadly, I’m not sure if that will even work this far in the game. The lesson is a brutal one.

In the end, we all enjoy what we do and I don’t want to leave without stating this fact. Whenever I talk professionalism I get feedback that suggest that in the end blogging should be fun. Of course it should be, but I wouldn’t take it lightly. Nothing on the internet can be. Employers and agents search social media accounts, such as blogs and Facebook, because social media is the largest data collection service to date for collecting and gathering intelligence and people tend to be themselves on these platforms more than they actually are in person. Social Media therefore becomes a valuable platform for employers to seek out potential clients in their natural state.

It’s not about being phony and fake, its about being mindful of your behavior. It’s OK to be yourself on social media. In fact, I would hope that you are yourself. Showcase pictures of your family, display the music you like, or speak about something that is passionate to you. However, keep in mind that thousands of people are potentially reading your blogs everyday and one of them, just one of them, may turn out to be your boss.

Note: This is an older post and is in need of much editing! A revision will be applied soon. Thank you for your time!

Guest Bloggers: 2016

7854300-120875522_3-v1

I’m a busy bee. I travel a lot and have my hands in different projects all the time. For this reason I cherish my weekends. However, I would like to open The PBS Blog up to some diversity this year. I am currently looking for bloggers who would like to guest blog for me on Saturdays and Sundays. I am not a large blog, but for those of you just starting out this can bring lots of traffic to your blog. I get hundreds of views on a daily basis with a steady increase weekly. Currently we are holding steady at 19,242 hits (since I’ve drafted this post I have had to edit the numbers which have already gone up 10 views within the last ten minutes).

The post can be about whatever you would like it to be. I want readers to get to know you, your personality, perspective on life and all that good stuff. This is an amazing opportunity for new bloggers. I only have a few guidelines:

• Must be at least 18 Years or Older
• Must not use extremely vulgar language or nude images
• Must have the post submitted to me no later than 8:00p CST the Thursday of the week you are to guest post.
• Must include attachments of any images you want me to include in the post in your response email.
• Suggested length: 100-1000 words (please try not to write extremely long posts)
• The article must be your own work. Do not copy and paste work from other sites.
• Multimedia: images, podcasts, and videos are welcome
• A short bio and photo of yourself can be included at the end of your post (like a signature). You may include a link to your own website

There is a form under the Guest Blogger tab of this blog. If you are interested, fill that out and I’ll take it from there. I also appreciate anyone who can reblog this post.

Thank You

Good Morning beautiful people…

I want to take this time to thank those of you who volunteered to review Beyond The Colored Line. I am just getting back in town so I ask your patience as I catch up to my emails. I am still allowing room for more reviewers for those who are still interested. Email me at ahouseofpoetry@gmail.com for a free copy of this book in exchange for an honest review. As stated this is a short story so it won’t take up too much of your time. Thanks again.

Patience

patience

Whether were talking about blogging or life in general, we have got to start being more patient with one another. As soon as we see something different, be it a viewpoint or belief system, so many of us are ready to throw in the towel. The concept, however, of networking is to learn from each other, and to build while gaining insight along the way because the fact of the matter is that we don’t know everything; which means that everyone you meet will always have something new to teach you. Their eyes have seen what yours have not and their strengths may in fact include what you are still striving to obtain for yourself and vice verse. We can’t be in such a hurry to condemn and to judge someone’s actions because we can’t see how it is relatable to our lives at this very moment. The most cowardly thing I’ve seen online, for instance, is when one blogger chooses to disagree with another person’s blog but instead of approach the person directly, to this person’s dismay, they have to read about it in that person’s post and then guess whether or not they’re the person being spoken about. If this sounds confusing and juvenile that’s because it is. I see this many times on Facebook and sadly it has not escaped the blogosphere but is something people seem to do often on social media. Not that this has happened to me personally, I’m just using this as an example. It is never good to assume and always worth it to ask questions. Nothing anyone says or does is always about you personally. You see, patience is everything and covers many different angles. So it’s easy to miss something if we can’t control our emotions and are quick to fly off the handle. Did you really think no one on the internet would ever disagree with you? Ever? I allow varying viewpoints on my blog because that’s the real world. As much as we would like to make our blogs our own little world in the corner of a room it doesn’t work like that. It’s not going to always be lollypops and rainbows, but sometimes there will be a little thunder. Reaching people is not just about sitting around the table talking to people who already believe exactly as you do because it’s no growth in that. For this reason, I allow people to have disagreements here because it’s that way in life. Being flexible doesn’t mean to give up what you believe in, it just means to understand how to navigate the world around you. Leaders are born from patience.