The Best Way for Writers to Use Amazon’s Preorder Feature

Great info over at Live.Write.Thrive on how to use Amazon’s PreOrder feature. Here are some key bullet points in the article that can help you to make wise preordering decisions (please visit the site for the entire article). Penny C. Sansevieri, Founder and CEO Author Marketing Experts, and best-selling author says:

  • First Time Published Author: If you’re a newly published author, the idea of a preorder probably seems exciting, right? Your book is up on the Amazon site as time ticks down to its release. And while it seems exciting, it’s not advisable to spend a ton of marketing time on the book because you can’t get reviews (though there is a workaround for that), but using this to build a fan base may not be the best idea. 
  • Already Published Author: If you have a book out there (or several), and you’ve built a mailing list of fans, then preorder may be a fun thing to do to build excitement for your upcoming book. 

I would still caution that the lion’s share of your work should only begin when the book is actually ready for purchase. Why? Because unless you are some mega-bestselling author, it’s hard to drive significant numbers to a preorder page.

The other issue is immediacy. If a reader wants something now, they may not want to wait for your book to be ready and will, instead, buy another Amazon-recommended book. Also, this is another reason to keep your preorder time short—which I’ll explain next.

<<<I only gave about 2 weeks for my preorders. Penny explains why you should keep your Preorder time short>>>

  • Timing of Your Preorder: Though I know there are folks who are fans of long preorders, I am not one of them. Amazon allows you up to ninety days, but when I’ve done this, I have found that a month is just about right. That way you can promote it to family, friends, and even your e-mail list, and still build some momentum for it without spending a ton of time pushing a book that no one can read.
  • Promoting a Preorder: Along the lines of what we discussed earlier, I would share this with your followers and your e-mail or newsletter list. If this is your second, third, or fourth book, the interest is going to be stronger than if it’s your first. But even a newbie author should not be discouraged from pushing this to folks who know you to let them know it’s coming. You can do this through images, blog posts, Facebook posts, and Twitter updates.

<<<Don’t Forget The Road to Freedom is available now for preorder at $0.99>>>

  • Pricing Your Preorder: For reasons I mentioned earlier, I would keep your pricing low— even if you plan on raising it later. Why? Well, you’re competing with millions of titles on Amazon and your book isn’t ready (yet), so the immediacy isn’t there. If you want to entice an impulse buy, keep the pricing lower at first, then once the book is live, you can always raise it.

For Rose – A Story in a Single Image

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The city never afforded her body the chance to be this intimately part of creation in the way to which her eyes were now experiencing. The sun danced splashes of yellows on her skin and the light immersed her body into the landscape. Forty-two acres of earth welcomed Chelsea until her eyes were not big enough to hold all of it at one time. The sun seemed to come down from the sky to personally greet her and she felt a closeness to the heavens like never before. It was as if she could reach up to the sky and capture the wings of angels in the palms of her hands. A treasure of luminaries in a bowl of black dirt. The only sounds audible were locust and grasshoppers that leaped through the air like children playing hide and seek with the clouds and the growling motors of cars racing by. The land did not reach any homes on the right or the left for at least a mile or two nor were there any houses in front of her. Chelsea remembered feeling lonely and yet the way the trees stretched its branches wide reminded her of a mother’s embrace. Only Forrest stood across from her, a gate closed her into her grandmother’s inheritance, and community spoke like laughter beyond Sara’s womb. She bent her knees and crouched closer to the ground, plucking handfuls of grass from the rich dirt. She had to touch it to make sure that it was real. How could something so beautiful be the result of something so painful? What Grandma Rose left to her would nourish generations of children and her heart ached that Nana would not be here to drink glasses of lemonade on the front porch of their country home or eat tomatoes fresh from the garden. “Rose”. She said it below a whisper and let the smile crease into her face and wrap itself around her cheeks. It had been weeks since she smiled. Nana always knew how to do just that. Amazing how she consoled her even beyond the grave. The woman let the emotion wash over her and the tears race down her face and drip from her lips. The sun bowed its final curtsy before lowering itself into sleep for the night and Chelsea cried for the last time. Her tears all courage shaped in her throat. Finally, the grief had come to an end.

Book Trailer: The Stella Trilogy

The Stella Trilogy is a 3 – Part (Short Story) Series about one family and their struggle for freedom against the backdrop of the African American fight for racial justice and equality. In Book One, Stella Mae endures the rigors of slavery. Sidney McNair passes for white in Book Two, and in Book Three Joseph is on a quest for freedom and gets way more than he asked for.

Book #3 Releases Feb. 26, 2016.
PreOrder it Now on Amazon Kindle for just $0.99.

Request e-copies of Books 1 & 2 Free in exchange for an honest review. (email ahouseofpoetry@gmail.com)

“We Slipped and Learned to Read”

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It is common knowledge that slaves were lawfully restricted from learning to read and write. One less commonly stated fact however, was that slaves were not completely ignorant. They could not read and write English but this did not mean they could not read and write period. As strangers in a foreign land, many African American’s had no knowledge of English or even America itself and thus had to be re-educated. Something they were restricted from as slaves.

It was obvious that slave owners understood that their control over the slave had to supersede the physical. To keep a slave in bondage, not just physically but spiritually and mentally, slave owners knew they had to invent a much stronger rope than one that wrapped itself around the Magnolia. To do this, they realized that knowledge is power and this realization became the beginning of slave codes throughout the United States that put restrictions on slaves learning to read and write. This included, most especially, reading the bible.

However, ironically, it was the reading of the bible and listening to the speech of their slave masters (who often spoke openly around blacks they assumed ignorant) that helped coach slaves into the reading process. The law was specific, reading or even teaching reading both had death penalties. Still, persistent as they were, slaves still found a way to by pass the law, slipped, and learned how to read. For many slaves reading and writing meant, if not physical freedom, mental and spiritual freedom. They could use it as a tool to escape slavery physically or write of the horrors of the institution as did many in the famous slave narratives. The following is an excerpt from a writing done by Janet Cornelius and published by Clark Atlanta University on slaves and literacy:

“Despite the dangers and difficulties, thousands of slaves learned to read and write in the antebellum south. Few left traces of their accomplishments, but 272 ex-slaves who told how they learned to read and write during slavery provide insight into the literacy process within the slave community. For slaves, literacy was a two-edged sword: owners offered literacy to increase their control, but resourceful slaves seized the opportunity to expand their own powers. Slaves who learned to read and write gained privacy, leisure time, and mobility. A few wrote their own passes and escaped from slavery. Literate slaves also taught others and served as conduits for information within the slave communication network. Some were able to capitalize on their skills and literacy as a starting point for literacy careers after slavery ended. Historians of education have drawn a distinction between bible literacy, whose prime motive was the conservation of piety and liberating literacy (slaves used the bible to learn to read), which facilitates diversity and mobility.”

– by Janet Cornelius, Phylon (1960-)

Vol. 44, No. 3 (3rd Qtr., 1983), pp. 171-186
Paper Published by: Clark Atlanta University

Williams Wells Brown – Novelist

We have talked about some of the first black poets. Now, Williams Wells Brown is considered the first African American to publish a novel (recorded). Brown was born into slavery to a black mother and a white slave owner. Wells served various masters before escaping slavery in 1834. He then took on the name of a Quaker who helped him in his escape, Wells Brown, and in 1847 published a slave narrative, A Fugitive Slave. Brown’s only novel, Clotel was published in 1853 and tells the story of the daughters and granddaughters of President Thomas Jefferson and his slave woman. Wells also wrote a play “The Escape; or, A Leap for Freedom” in 1858, along with other historical writings.

So Far So Good

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Today was a good day in the writing world and I didn’t even write! This morning was crazy busy as I strive to finish the last minute details for my upcoming signing and tend to house duties as well. As I was preparing dinner, I got a text from my sister stating that my GoFundMe goal has been met. For those of you who have been following me, you know that I am raising money to assist with my Book Signing in Atlanta in about a week. So any who, I am very excited to see that level of support pouring my way and to know that all of the money I set out to raise is done. Not only is it done but I raised more than I set out to.

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The promo sale is also doing well so far. I set out to reach the Top 100 and according to last hour I was at #17 in the Amazon Kindle African American Historical Fiction section. So it appears I have exceeded my expectations in another area. Of course, the numbers fluctuate so this is only the beginning. I ask for your continued support in keeping me at the top as we get closer to Launch day. I also want to thank everyone who have been supportive of my work so far. All of the re-tweets and Facebook / Blog shares are monumental. As I put in this footwork on the ground, I ask for your continued online support.

Now, time for me to get my grub on.

TheWalkingDead-S6cast

Oh, and BTW, The Walking Dead comes on at 8:00p CST, just saying.