Book Trailers

I love book trailers, though lots of people don’t. They do not feel that they add value to the marketing of the book and that it is a waste of time. I do not agree. While Book Trailers may not appear to contribute a whole lot to the process, they do provide visual stimulation for potential readers in understanding what your book is about. Making them is also a lot of fun! Which is primarily why I make them because I enjoy doing so. A Book Trailer is, in short,  a visual representation of a book. In a world dominated by technology, more and more people learn best by way of media: moving pictures and music for instance. The same way people read more e-books than paperback, in the same way more and more people are drawn in by movies and TV shows.

Low Quality

It is not just the Book Trailer itself that makes people skeptical of Book Trailers, it is the quality. The reason Book Trailers are not very popular is because the production of most of these videos is not very good: cheap graphics, still frames, simple fonts, and cheesy music. And this is the part where I tell you not to buy book trailers. I just told you they are fun to watch and good to have so why not pay* for them? Because you don’t have to. If you’re going to pay for a collection of still frames behind cheesy music you may as well learn to make your own.

*The only time Book Trailers should be bought is if the quality is on point. I’ve seen some of what people have claimed as some of the best Book Trailers and so far I’m not impressed.

Using Your Skills

One thing I’ve noticed immediately about the Self-Publishing business is how to invest in my own talents and skills first before seeking assistance that’s going to cost me lots of money. Don’t get me wrong, you’ll always need professional help somewhere, but you are a professional at something yourself too. You may not know it yet but there is something that you do very well and yet you pay someone else to do it for you.

One thing I am passionate about aside from writing is photography and video production. Now, I don’t know much about photography, but I developed an interest in taking pictures in High School when I was on the yearbook team. It was my job to go around the school snapping pictures of assemblies, basketball games, meetings, and interviews. Because I was the only person on the team, I received valuable one on one instruction from my English teacher who ran the program. She taught me how to transfer these pictures to a computer where they will be organized on the template that will become the yearbook. As I look back, I was in the infancy stages of understanding how to put a book together and also how to produce a video.

I am not very knowledgeable concerning the technicalities of photography, but video production is another topic. I’ve worked with a number of video software programs to include: Video Explosion, Pinnacle, I Movie, Power Director, and I am in the process of learning Final Cut Pro. What I like about each program is that they basically have the exact same foundation. The concept of how to build a video from the ground up, even if you’re just using Windows Movie Maker, is the same. Hollywood movies even use the same basic format! There is more they can do of course and the technicalities require more brain power, but the basic make-up of how to put clips together, add background music and text is essentially the same. It is fascinating to watch movies and see the text come across the screen because I know exactly how they did it. On a much lower level of course, but I have a basic understanding of how it is done.

Book Trailers can be done in so many creative ways. Here is one that is very simple but that caught and kept my attention:

What this trailer achieved is making me want to read the book which is what the Trailer is all about. While this isn’t my style of production, the voice and constant moving of text keeps us captivated to the end.

I started experimenting with video production seven years ago and for this reason I’ve never paid for a Book Trailer. Instead, I’ve done my own research and utilized my own skills to produce the best quality videos possible.

My style of production is the Movie Trailer. I produce Book Trailers that are as close to that movie trailer feel as is possible without going too far. Did I say too far? Yes, you can go too far. If it’s produced to look too much like a movie with actors and all, as is some book trailers produced by Hollywood directors, it can draw away from the audience desire to read the book. Take this trailer here for instance. It’s OK, but I think it’s too much. I don’t want to read a book; I want to see the movie:

I’m not sure if there is a movie for this book but the point is this trailer is to promote the book. We must keep in mind that Book Trailers are designed to draw attention to the book, not the possible movie to the book which is why this fall I will be launching a video series to help you to learn to make your own Book Trailers. You will learn how to acquire royalty free photos, instrumentals people actually want to listen to, and even video footage that does not transgress copyright laws for your next bestseller.

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These videos will not be available on this blog so please make sure you are Subscribed to My Newsletter to receive this valuable private instruction free of cost and to also receive notice of when this series will begin.

In the meantime, below is a video I put together for my Stella Trilogy Presentation in Atlanta this past February. You’ll be amazed at how easily you can put this together.

Analysis of a Book Reviewer

Very well said. Colleen shares with us her Book Review thoughts.

Colleen Chesebro's avatarLit World Interviews

Did you ever wonder what it was like to write about other people’s writing? That is the job of a book reviewer. I always wanted to be a freelance writer, and for me reviewing books is a perfect example of what a freelance writer does. I write book reviews as a public service to readers and authors alike, sharing my opinions of what I read.

Book reviewers are a valuable asset to all writers. I believe all serious writers should write reviews on other author’s books. The lessons learned are invaluable and will benefit your own writing. This process works for me. I see a marked improvement in my own writing skills since I began reading and sharing other writer’s work.

I follow a format designed to bring out the best aspects of any author’s work. The idea is to express my thoughts about a book in as honest a…

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The Central Park Five

Central Park Five

I was only two years old in 1989 so I obviously was not aware of these men when the story first broke. In 2002, when the man who committed the crime stepped forward and these men were officially declared innocent, you can still say that I was a baby being only 15 years old. As I think about my life and the things I was doing then, graduating Middle School and entering High School, I cannot help but to think about these men who, at 15, was on their way to jail.

You can say that they were doomed from the beginning. Let’s set the scene. In 1989, big cities like Chicago and New York City was overflowing with crack addiction within the black community.

“Crack popped up in Miami and Los Angeles in the 1970s. The Drug Enforcement Agency didn’t pay it much mind then. It was nothing more than a different version of cocaine, the agency figured. Crack arrived in New York City in the early 1980s before most of the public had heard anything about it. The department was understaffed. Budget cuts from the 1970s, when the city was almost bankrupt, had forced the NYPD to lay off nearly a third of its officers from 1975 to 1982. Meanwhile, crack began its spread across New York. It was cheaper than cocaine. Anybody could afford it, and anybody could sell it — anybody could buy a gram of coke, chop it up, cook it, and flip it for double the money. So now, all of a sudden, you have got a product that is saleable to a mass new audience,” Robert Strutman, a former New York city D.E.A. agent, told PBS Frontline in 2000. “And that is what the New York drug peddlers did. They mass-merchandized cocaine.” The media world first noticed crack in 1984, when the Los Angeles Times reported that “cocaine sales explode with $25 rocks.” According to a 1999 paper in Columbia University’s Souls journal, reporters began using the word “crack” in 1985. The earliest instance was a November 1985 story in the New York Times: “new form of cocaine, known as crack, was for sale in New York City.” By 1986, crack was available in 28 states. Newsweek called the drug’s impact a “national crisis.”

Source:

-The Voice, http://www.villagevoice.com/news/cheaper-more-addictive-and-highly-profitable-how-crack-took-over-nyc-in-the-80s-6664480

You can be sure that this was by no accident. The media practically advertised crack cocaine. Crack destroyed the Black community like no other weapon could. I speak not from a Google search or a spectator of the news, I speak from experience. I watched the drug take over the minds and bodies of those close to me. As a 90s kid, with crack being born in the 80’s, by the time I was growing up it was at its peak and those addicted were completely strung out. You see, it was cheaper than other drugs. This meant that everyone, including parents became junkies. No, not just parents, children.

This created gangs, drug dealers, and naturally, much violence. Because the victims of crack are African American in the majority, almost all crimes are presumed to be related, in some way, to blacks in the inner cities with an emphasis on  males. So when a group of young men go to Central Park New York to hang out and witness numerous attacks that lead them to head home for curfew around the same time a young white woman (28yrs) is raped and beaten beyond recognition, it is no secret why police decide to bring these men in for questioning. Besides, it is a trend that has existed for centuries. Had this been 1929 instead of 1989, these men would not have had the “privilege” of an arrest, they would have just been hung from the nearest tree.

“Isa 42:22 But this is a people robbed and spoiled; they are all of them snared in holes, and they are hid in prison houses: they are for a prey, and none delivereth; for a spoil, and none saith, Restore.”

Falsely Convicted

On April 19, 1989, five young men, ages 14 – 16 were recorded on video confessing to attacking, raping, and almost killing Central Park jogger Trisha Meili. In two separate trials, five young men were coerced into video taped and written confessions that sent them to prison. Still, after the confession, all of the young men pleaded not guilty and claimed that their videotaped confessions were concocted by the cops.

The story of the crime, as told by the police and prosecutors, was that a group of young people, were “wilding” through Central Park and after harassing a few other people, eventually led to the beating and sexual assault of the woman jogger. The story quickly exploded into the public eye, and I am sure those of you older than me remember the story. Because of the taped confessions, the jury ruled the young men guilt in two separate trials in 1990. Antron McCray, Kevin Richardson, Raymond Santana, Yusef Salaam, and Korey Wise served sentences ranging from five to thirteen years.

Korey, the oldest of the group, got the most time and was still enduring his sentence when he got into a confrontation with a man named Matias Reyes at the prison where they were both serving sentences. The confrontation was over something simple but Reyes apology had a far deeper meaning. Korey, presuming it was because of their jailhouse brawl, dismissed the man’s apology.

On August 12, 2001, just months after the only DNA collected at the crime scene, which was never tied to any of the accused, was matched, Korey got out of prison. Matias Reyes had committed to the crime that sent these young men to prison. In 2002, one year later, the young men were exonerated. However, their innocence did not ring as loudly as their assumed guilt.

Adult Central Park 5
The Central Park Five as Adults

In 2012, a documentary was premiered of this case titled “The Central Park Five”. For those of you on Netflix, you should find it there. Otherwise, I highly recommend you activate your Google skills and find it. It is a story far too familiar and is well worth the watch.

Writing 101 Step 1: READ

“You have to read widely, constantly refining (and redefining) your own work as you do so. It’s hard for me to believe that people who read very little (or not at all in some cases) should presume to write and expect people to like what they have written, but I know it’s true. If I had a nickel for every person who ever told me he/she wanted to become a writer but “didn’t have time to read,” I could buy myself a pretty good steak dinner. Can I be blunt on this subject? If you don’t have the time to read, you don’t have the time (or the tools) to write. Simple as that. Reading is the creative center of a writer’s life.” – Stephen King