6 Consistent Blogging Ideas for Busy Bloggers

Blogging takes up a lot of time. To arrange a decent post takes at least an hour depending on how long the post is. For posts that require lots of research, it can take several days of research and gathering links before actually composing the post in the WordPress editor. Still, we are told that the best way to blog is to do it consistently. For busy bloggers, those with jobs and children and basically a life outside of the internet, blogging consistently is a real challenge.

You Don’t Have to Blog Everyday

The assumption that you have to publish a post every day is not entirely accurate. While posting every day is cool, that’s not ideal for everyone. Keeping a consistent blog is important but you don’t have to publish a post every single day in order to be successful. Be disciplined but do not obligate yourself to other people’s schedules. Just choose 2-3 days out of the week that you would like to dedicate to updating your blog.

Schedule Your Posts

Not every post has to be in real time. One of the biggest time savers for me is scheduling posts. This requires a bit of discipline since I have to get started days earlier depending on when I want the post to publish. For my Black History Fun Fact Friday posts, these are always scheduled days ahead because it requires research, fact-checking, and accuracy. To schedule your posts, here’s what you do:

Dashboard > New Post > Write out your post

Once you have written out your post, added tags and all that good stuff, scroll over to the publish section of the screen. It should be in the top right-hand corner. Next, to publish immediately, click on edit. The calendar will come up and you can choose when you would like the post to publish and the time. Keep in mind that the time will be in accordance with the timezone you have set. I am on USA Eastern Standard Time but my settings are Central Standard Time because I have moved to another state. When scheduling posts, I keep this in mind. (For those of you in the United States, it helps to choose a scheduling time that is convenient for people in other countries too. Scheduling my posts midnight my time means it will publish sometime in the morning in other countries. I have found this to work well).

Establish Segments

Publishing quality posts is important but the quality posts usually take up the most time. You may get something good every so often, but not every day. (I have not published a poem in awhile). That’s why I think establishing segments can help. A segment is something special you have going on that occurs at the same time or day every week or every month. My No Whining Wednesday and Black History Fun Fact Friday are examples. I’ve been slacking, but segments like these help to keep this blog updated and it may help you as well. It will give you something to look forward to and if you are a super busy blogger, will help you to be consistent with your posts at least once or twice a week. I find it also helps with branding. People will get used to your segments and look forward to them. They may even follow your blog specifically for that segment alone.

Choose from the most used tags

Tagging your post can be time consuming, especially if you’re OCD like me where everything has to be perfect. You don’t want to just use any tags but you also don’t have a lot of time to publish this post. Well, once you’ve been blogging a while, under the tags you will see something that says “choose from the most used tags.” These are tags you use often.

You can click on these tags quickly to tag your post with the generic tags (like, blog, wordpress, writers, etc.) and then spend the rest of your time adding authentic tags, or tags that are specific to your post. You can also blog from your phone if that saves time, which leads to my next point.

Install the WordPress App

I am not always at home when my posts publish but I am capable of responding to comments quickly and visiting other blogs because of the WordPress app. It took me a minute to actually catch on (I used to do it the long way by just checking my email) but once I did it has made blogging for me easier by cutting down on time. You can instantly see who has commented on your post and who has liked your post using the app. Am I the only one who still pays attention to post likes? Probably so but this helps me to get to know my readers more actually. I know who the active followers of this blog are and the followers who no longer participate. I am aware of those who used to comment all the time and now do not and I know who the new subscribers are who have taken on that role. I even know some of the followers who have been here since day one.  This leads to my last idea.

Pay Attention

Pay attention to the posts people are really engaged in, the posts they enjoy most and interact with the most. This will cut down on a lot of time spent drafting something no one wants to read. I mean, I don’t spend a lot of time caring about what people will think of my posts, to be honest, but that doesn’t mean it’s not a good idea to think about others from time to time. It’s your blog and you can write what you want and you should but blogging’s not fun without engagement. If you wrote a poem everyone liked, you may want to start to incorporate more poetry into your blog. After all, it’s about being of service to the people and not just in service to yourself.

 

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You could be doing this as your post goes live, but you didn’t schedule it!
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How To Blog In Your Sleep

 

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  • Go to your WordPress dashboard
  • Draft a post
  • Schedule the post for 2am

Scheduling posts can be helpful for many reasons. Here are mine:

A World of Difference

The people who read your blogs literally come from different parts of the world. While the sun is shining where you are, the moon is glowing where they are. While you are bedding down, someone is getting up. While you are making coffee, someone else is pouring a goodnight scotch….we get the point. Scheduling posts to publish all hours of the night (OK, maybe not all hours) gives others an opportunity to see them early on who live in a different country. You may say, “They’ll see them anyway won’t they?” Not necessarily. It depends on how many blogs they already follow. We’ll all see it at some point, but there’s no guarantee. Keep your posts fresh by considering those who are not where you are.

Consistency

Consistency is difficult when you first start to blog. Even if you manage to go ahead full steam, at some point there’s going to be a burn-out. At the same time, you know that consistency is something that is needed to grow a blog and to keep it running. If you’re super busy, it helps if you create a schedule where you’ll have posts being published even on those days when you’re not at home. You can blog when you’re sleeping, when you’re driving, or when you’re flipping burgers! Plus, people will think your a superman or woman, which is somehow relevant.

Vacations / Breaks

If your addicted to updating your blog and you really don’t want to miss your regular posting days, schedule posts to go out during your breaks and vacation times. For instance, I enjoy writing / blogging, but it’s not the most important thing in my life. I, like many of you, actually have one outside of this blog. That said, I don’t blog on Saturdays. This doesn’t mean there’s nothing being published on Saturdays! If there’s something that needs to go out on Saturday, I schedule my Saturday posts so I don’t have to log in and focus on that during my break time.

Backfire – Of course, all things come with a fine print don’t they? If you’re really trying to break, stay away from the blog. The reason is because though you scheduled a post, you’re still likely to get feedback such as comments that will draw you back into the blogosphere. Though, if your really smart, you’ll just turn off your phone.

Goals

It may be good to schedule posts when you’re seeking to establish yourself as a blogger. When you first start a blog, you may have a goal that is different than when you have been blogging awhile. For instance, when I started The PBS Blog, my goal was to publish at least 3 posts a day. This was because I was, as a newbie, seeking to reach a certain goal. Right away I knew I wanted variety so my schedule went something like this:

  • Article
  • Poetry
  • Inspirational Quote

Every night I’ll draft my articles for the day (which ranged from Self-Publishing stuff to general life stuff), my poem, and an inspiring quote. My goal was that though I love writing, I didn’t want this to be a strict writing blog which means I wanted to attract readers beyond that niche. I have a life outside of writing and things to share outside of it too. Right away I wanted to showcase variety to build a readership that included a wide range of people. Yes, weird people need love too.

When you first start to blog, you may also have a certain goal that, after blogging for awhile, may indeed change. After blogging for about a year, I didn’t schedule posts in this way anymore but it did help me to:

a. Get into the habit of blogging

b. Reach my goals

I wanted to exceed the 300 follower mark in the beginning at a nice pace. By nice pace, I mean within the first 3 months so I was reaching for 100 new followers a month. It sounds like a lot now but it really wasn’t hard thanks to scheduling posts! After reaching your goal, you may not have to post so much because your foundation is under you. For me it was important to reach that follower mark to establish myself as a serious blogger and it was something I obligated myself to. I thought, as someone no one knows anything about, I have to get a good foundation under me. After this it was important to create new goals because obviously, I wasn’t trying to stop there. So I started to incorporate special themes into my blog (Like Movie Night Friday and Black History Fun Fact Friday) and participate in blog challenges (Like Writers Quote Wednesday and Writing 101). All in all, like starting anything new, it’s going to take work in the beginning but afterwards you’ll find your groove and settle into a more natural schedule.