Prepare for your Success Part 3

Location: Barnes and Noble Bookstore, Marietta, GA. Copyright©2019. Yecheilyah Ysrayl

Read part one HERE.

Read part two HERE.


If you follow my social media (my personal accounts) then you know why I was excited yesterday. I am Soul got approved for stocking at Barnes and Noble at its Marietta, Georgia location, making this the fourth store to carry one or more of my books. This may not mean much to you but, briefly, here’s why these things excite me:

  • Poetry is not like other books, it’s hard to sell and yet I am Soul has been selling since its release in 2017. I don’t mean selling a lot. I mean consistent sales over time. (Much like consistent book reviews. They may not all come in on the day of release but if they trickle in every now and again for months or even years, that’s still good!)

 

  • I am Soul has remained relevant for two years even though I’ve published other books, something I have not been as successful with before. (No matter how long it’s been since publishing your book, it is always relevant. It can never be unwritten or go out of style. Make sure it doesn’t. Keep promoting it. Keep it fresh.)

 

  • I am not backed by a publisher. I am my own Publisher.

 

  • I don’t have a lot of money. Everything I make goes right back into the work. (In the beginning, you will have to invest in yourself. Although I’ve been publishing awhile, this is still the beginning for me).

 

  • I don’t have a lot of social media followers (if that’s important).

I gave a short testimony on my socials on being prepared but I will go in more detail here since we have the space (no worries, I’ll keep this short).

When I walked into Barnes and Noble yesterday and spoke with the manager, a few things she said stuck out.

“Oh, you have books.”

She seemed surprised.

When I shop my books around I carry the container you see here. It’s just something I got from Walmart many years ago. It only looks new because I cleaned it off. Don’t wanna embarrass my mama by going outside with something that looks like who did it and why did they do it. In this plastic container box are books, bookmarks, business cards, a PayPal Here card reader (because you never know if you meet someone on the street who might wanna buy a book. No cash? No problem! I can scan you right here lol), my author seal stickers, and a writing pen.

Eventually, after some convo, the woman asked to see one of my books so she could look me up.

“Most Self-Publishers come in here and they’re not in the system,” she said.

We’ll go into detail about what this means and how to get in the system later (I am putting something together to help Indies with that). For now, just picture walking into a B&N and picking up a book. You carry it over to the counter. Well, when the ISBN is scanned, what happens? If the book is in the B&N computer the information about pricing and everything comes up. This makes things easier on the store. How so? Because they can easily scan the book when someone picks it up, just as they would with any other book. (You can Self-Publish books with no ISBN but then you can’t sell it at stores.)

After going over the details and her agreeing to stock my book, I signed the copies we would leave there.

Me: “I’m gonna go ahead and sign these.”

“Yes, please do. We sell a lot of poetry. It’s making a comeback.”

Me: “Excellent.”

“You have stickers?”

(she meant something that lets the reader know the book is signed….Queue my author seal!)

Me: “I do.”

“Got a pen?”

Me: “I do.”

Everything she asked me for, I had on my person. I am not saying I am always this prepared. I am not perfect or special. And it’s not like she wouldn’t have given me a pen if I didn’t have one. But by already having one I presented myself as an organized professional serious about her work because…

Proper Preparation Prevents Pissed Poor Performance.

…and I am not just talking about physical preparation. I am also talking about mental preparation, spiritual preparation (faith), and time.

Time is part of the preparation. Time to research. Time to learn and understand. Time to ask questions. Time to write, publish, revise, improve, write and publish again. Time to make mistakes and learn from them. Time to put things in position so that when the time comes, you are ready.

At the recent signing, I had to recite a poem on the spot. I prepared for this. I knew one day it would come so when it happened I was ready. I was nervous, but I had a couple of poems in my head I knew by memory just in case. I was only prepared this time because I’ve dealt with not being prepared. Years ago, at a conference, I was asked to recite a poem. It was one of my audience favorite poems. I stood up there, said a few lines and forgot the rest! It was an old poem. A poem I should have never forgotten the words to. I was so embarrassed. I wanted to run out of the room. Instead, I quietly returned to my seat, ashamed. Prepare!

I’ve been publishing my books since 2008 but it took six years before I really got my books seen by people outside of my immediate circle. Six years to realize how much I didn’t know. Many of you are already way passed where I was when I started. You are much further along than you think. I’m just catching up.

Prepare for where you want to be. Get in position because if you are not ready when it comes it will make no difference. If the universe wants to pour into your cup but you are not even holding a cup, it will make no difference how long you’ve been standing there. You weren’t ready when what you said you wanted, arrived.

 


Get I am Soul for 99cents on Amazon through the end of April.

Click Here.

http://www.yecheilyahysrayl.com/

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Where to Find My Books

Whenever I travel, I always get the same question, “where can I find your books?” So, here’s a breakdown of where you can find me. For clarity, I write Poetry and Black Historical Fiction so my books are either poetic/inspirational or historical.

1. Always check my website first. Everything is there in one place. Just visit me at yecheilyahysrayl.com. Go to the bookstore page for print books only and the Amazon Author Central page for digital + print books. Go to services to learn about the services I offer and visit the events page for updates on any new events I have coming up.

 

2. After you have already checked my website, you can also find me on Webuyblack.com. Simply click on the link in my bio or go to > webuyblack.com/yecheilyahysrayl 

 

3. you can also find me on Amazon. Follow this Amazon Author Central link and it will take you to my page where you can see all the books I have available on Amazon. (some of my books are only available on my website. be sure to check there first).

 

3. If you are in ATL, remember that I need your support at the stores. You can find I am Soul and Renaissance at Nubian books (IG handle – @nubian_bookstore), I am Soul at Medu (IG handle – @medubookstoreatl), Even Salt Looks Like Sugar and The Road to Freedom at Tall Tales Books (IG handle – @talltalesbooks). Be sure to stop in for a physical, signed copy and help me stay on the shelves. Not in ATL? Follow the first three steps.

…and don’t forget to follow me on social media!

IG: @yecheilyah

Twitter: @ahouseofpoetry

Fb: Literary Korner Publishing

And now you know how to support me! Yayy. Lol 🙂


 

You’re Invited!

I am celebrating another mini milestone. On Sunday, October 7th, I got two of my books approved to be carried at another bookstore, making the 3rd Bookstore in Atlanta carrying at least one of my books (Nubian Books and the Medubookstore are the other two.)

The Road to Freedom – Joseph’s Story* is on shelves now and my newest release Even Salt Looks Like Sugar will be available at Tall Tales Book Shop within a week or so.

For those of you who do not have the new book, I am offering you an opportunity to come out to this event and celebrate with me. I will have signed paperback copies of Even Salt Looks Like Sugar and I’ll also be reading from the book. This is also a great time for a Q&A session. Is there something you would have liked to see happen in the story? Do you have a favorite part? Least favorite part? Ask me all the questions you want!

There will be light refreshments available so you can get your snack on too while I tell you a story (and then we can go out to dinner afterwards for some real food…. tee hee). Get a picture with me, or bring another book of mine you have to be signed. Either way, come on out and show some love! If you have not been to one of my signings yet, this is your chance! You know they be lit! It doesn’t matter which of my books you have, bring them to be signed!

Not Subscribed to my email list? You may want to go ahead and do that before December. In our December issue, I am revealing my strategy for getting my books into stores as an Indie Author. We’ll discuss consignment, distribution through Ingram Spark or other platforms, and the review process if the store requires one. CLICK HERE TO SIGN-UP. You will get an automatic welcome email. Please check your Spam and Junk folder for it.


ATL, don’t forget to stop through next week for Tinzley Bradford’s 4th Quarterly Settle-free Mixer! The time has come and I am honored to be among such talented professionals. Self-care and self-love is soo important and we are talking about that and so much more. 

If you have read Even Salt Looks Like Sugar, please remember to leave a review if you’re feeling so obliged! Thanks so much!! As usual, your time and attention is most appreciated.

The Greenbriar Mall – Pick-up Your Copy of I am Soul Today!

I am Soul is now available at The Medu Bookstore at the Greenbriar Mall in Atlanta. Medu means “power of the word” and is the second largest black-owned bookstore in Atlanta. They called me last week to say that they would like to carry my book in their store.

It has passed their review process which makes me very proud particularly because these are professional reviewers who have to ultimately vote on the book before it is accepted into the store. This means that a book must meet industry standards. I now share shelf space with the likes of Gabrielle Union, Jenifer Lewis, Tamika Newhouse and Urban Fiction power couple Ashley and Jaquavis Coleman. Of course, I still have to sell (lol) but I am excited about it nonetheless.

This makes the second store in Georgia to carry one of my books. If you are in the Atlanta-land area, remember that I still need your support to stay on the shelves. Be sure to stop in and request your copy. Again, the book is titled I am Soul by Yecheilyah. My name is pronounced e-SEE-li-yah. I am also looking to increase reviews for this book. If you’d like to read it in consideration for a review, let me know. (It’s a collection of poetry.)

Also, don’t forget. I want to see you at the Atlanta African American Book Festival event next month! Not only am I a vendor with an author table where you can support my books, I am also a volunteer for the event so I’ll be kinda all over the place and I’ll be looking for YOU!

 

“Savor the taste of your triumphs today. Don’t just swallow the moment whole without digesting what has actually happened here.”

– Dr. Chadwick Boseman

My Independent Bookstore Journey – The Purpose Beneath the Surface

Me at the MLK Historical National Park Bookstore, next door to the MLK Birth Home, Atlanta, GA

As you all know, I have been spending less time on social media and more time getting out into the community and networking with local Independent bookstores. I am doing this as part of my goal to try things out for myself and to be a witness to the experience so I know what works and what does not work. I am calling it My Bookstore Journey. Currently, I am working with three stores at the moment in the Atlanta-land area with one that has already stocked me on the shelves. I thought I’d share a little bit about why I am doing this. I am also using this as an excuse to update this blog (lol).

My Bookstore Journey is not just about getting into stores. In fact, I do not desire to get into every store. My Bookstore Journey is about learning more about this returns-based industry, how to negotiate, set discounts and experience all of this on my own. I don’t just want to read about it any longer, I want to experience it. In this way, I can help others and offer insight based on hands-on experience. There is a lot being said about Independent Publishing that is just not true (one of them being that Self-Publishers can’t get into bookstores…I’ve already proven this to be false.)

I’ve been spending less time online because 2018, for me, is about stepping outside of my comfort zone (selling my books online) and getting out to talk with people face to face. As an extremely shy person, this is a big step for me. I’d much rather stay at home and speak to you this way. (Am I the only person who thinks she writes better than she speaks?)

This is a journey of learning and discovering so not every place will be for me. (As the saying goes: “Never drink from every cup handed to you, that’s how you get poisoned..”) That said, here’s the latest update on my Bookstore Journey:

Atlanta has been cold but this weekend was a beautiful one so I took advantage of it. The bookstore at the Martin Luther King, Jr. National Historical Site is currently reviewing my latest poetry release I am Soul. The store is next door to the MLK birth home and if they like my book we will see about getting it on the shelves if everything is everything. If I decide to go through with it, this will be a major milestone as the historical area brings major traffic, tourists, and city officials.

“Ask, and it shall be given you; seek, and ye shall find; knock, and it shall be opened unto you: For every one that asketh receiveth; and he that seeketh findeth; and to him that knocketh it shall be opened.” – Matt. 7:7-8


Yecheilyah is an author, blogger and poet. Be sure to pick up your copy of I am Soul, her latest collection of poetry on Amazon.

Sally’s Cafe and Bookstore – Author Update – Lyn Horner, Yecheilyah Ysrayl and Tina Frisco

Special thanks to Sally for featuring us in this wonderful update.

Smorgasbord Blog Magazine

Welcome to the first update of the week and we have two new books and new version of a very popular book which has just been lovingly remastered.

The first book is Bequiling Delilah: Romancing the Guardians – Book Six by award winning author Lyn Horner

About Bequiling Delilah

He’s a Navajo sworn to bring her to America;
She’s a sexy genius in a race with him across France

Delilah Moreau, the glamorous French Guardian, possesses a miraculous mathematical talent that provides her a privileged life, but it can’t give her what she truly wants: lasting love. Leon Tseda, a Navajo whose homeland serves as a hidden gathering place for the Guardians, vows to bring Delilah to safety, thwarting thugs sent to capture her and the valuable scroll she guards. Opening in Paris, the story whisks the pair in a life-and-death chase across France to Nice and Monte Carlo on…

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