Authors, this is a must-read. I’ve known Christa now for a few years. She knows her stuff. Personally, I am not a big fan of automation (#11) and I can work on #12 myself (I am pretty good being consistent on Twitter and the Blog but I need to work on Insta and Facebook) but pay special attention to #1.
It’s well worth the extra money to invest in a domain name for your website/blog. No matter how you spin it, sites with yourname.wix, yourname.wordpress, yourname.weebly, etc. will never be as professional as yourname.com. Even if you are not an author reading this, if you have a business invest in a domain name. You may have to pay a little extra a year but you’ll make that back in sales because it is easier to find your site. It also becomes easier for media personnel to find you too for other projects. An interested reader will most likely Google your author name dot com so try for that before getting a dot net.
👇🏿Click on the link Below 👇🏿
14 Things Writers Miss When Building Their Author Platforms
Note: This article can apply to ANYONE just starting a business, not just writers, who would like to understand more about platform building. Just replace writer / author with your profession.
The PBS Blog 