Category: Articles

Dear Self-Published Author, You Have Options!

While Amazon’s Kindle Direct Publishing is excellent, there are other options for print-on-demand publishing that self-published authors can explore.

Draft2Digital

Draft2Digital is a gem. D2D is an aggregator that distributes your books to major retailers online, from Barnes and Noble to Apple iBooks to Baker & Taylor. They have merged with Smashwords and now also offer a paperback option. The upload procedure is simple and efficient. Your only issue is if your book still needs to be formatted. You should finish, edit, and format your text before uploading it.

I have only used their ebook service so I cannot comment on the quality of the paperback, but it is an option for self-publishers who don’t want to use Amazon. Also, the speed of making your book available everywhere online is top-tier.

Ingram Spark

Ingram is another option, although the upload process is slightly more complicated. However, it is set up that way because Ingram is a distributor designed to get your book into bookstores.

During the process, you’d want to think about things like your wholesale price (usually 40%), and you will need an ISBN. While Ingram does offer a free one, I highly recommend Indie authors own their ISBN.

Buying them in bulk (assuming you will self-publish more than one book) from Bowker can save a ton of money. I haven’t had to buy one in three years. I am using Ingram for the hardcover version of my book (which requires a different ISBN than the paperback), and I was able to use one of the numbers I still have left.

Note: Do not give away your ISBNs unless you are a publisher. Your number is like your book’s social security number and is attached to your name or the company you registered under. Thus, you will be the publisher of the record.

Photo by Pixabay

An exciting thing about Ingram Spark is its choice of paper. As experienced self-publishers know, you can choose your paper, usually white or creme, during uploading on Amazon. However, with Ingram, you have another choice. You can select Groundwood, an eggshell paper typically used in traditionally published mass-markets.

Note: I recommend using Amazon separately.

Upload your files for ebook using Kindle Direct Publishing like you normally would to put your book on Amazon. Then, use the other programs for the other retailers. If you do this, do not check the expanded distribution box on Amazon.

Example: If using D2D or Ingram and your ebook is already published on Amazon, you do not need to check the Amazon box during set-up.

Bookbaby

For independent authors who want to self-publish but don’t have the time to look for editors and cover artists, Bookbaby is a possibility. By offering you publication packages for cover design, ebook conversion, ISBN, and even marketing, Bookbaby serves as a self-publisher assistant or vanity publisher.

Any publishing that demands payment is regarded as vanity publishing despite being verified and far more professional. Pay attention to the features supplied with each tier when using Bookbaby because it is also rather pricey and not all packages include editing. Remember that even if they include books with each bundle, ordering your own books through Amazon’s KDP or Ingram will save you a lot more money.

I’ve seen from other authors that their print quality is pretty good. So, though I have not used them, and have my concerns about their prices, they are an option.

Lulu

Lulu is a possibility. However, it’s not my first pick. Early on, I utilized them for The Stella Trilogy and my volumes of poetry. Your book can be distributed via Lulu to several online retailers. The pricing of the books is substantial, and I don’t like their customer support method. The paperbacks’ quality is great and solid, though. Additionally, their upload procedure is quite simple. Again, they are an option, albeit I wouldn’t make them my first pick.

48 Hour Books

Now 48 Hour Books is what I like to call a hidden gem. They are an organization that prints bookstore-quality books. They work as a book printer and offer book templates, editing resources, self-publishing, and more. Imagine if Amazon’s KDP went down; 48hr books would be a great resource for printing your books. They also sell ISBNs and Barcodes, though I only recommend buying ISBNs from Bowker.

I have not used them, but I want to in the future to investigate their quality. From what I see, the paperbacks are top-notch.

Remember that you are not limited to the mainstream or most popular option when you embark on your self-publishing path. You may always assess what best aligns with your vision and objectives. You are not constrained to a single viewpoint either. Whether you hire a publisher or outsource, you are free to publish your book however you see fit.

Check out more Indie Author Basics articles here.

Preorder Your Copy of Black History Facts You Didn’t Learn in School Here!

http://www.blkhistorybook.com | 2.24.24

Dear Self-Publishers, Don’t Limit Your Potential

The Martian started as a self-published book.

Its author, Andy Weir, said he didn’t think the book had mainstream appeal and was surprised anyone was interested.

It began as a series on Weir’s website, and when readers complained it was hard to read the stories sitting at their computer, Weir listened to his audience and put it out as an ebook and then on Amazon’s Kindle.

It then got picked up by a small Canadian audiobook company.

Then Random House was interested, and before he knew it, Weir had a movie based on a book he started writing on his website that he went on to Self-Publish.

The Martian would later be nominated for several Oscars.

Photo by RF.

Self-publishing doesn’t just benefit authors who wish to go Independent, but it could also help authors who want to attract the attention of publishing houses.

Everyone’s publishing journey is different, and there is no telling where yours might take you.

Going the traditional route doesn’t make you a sellout, and self-publishing doesn’t mean your book is trash.

If you take the time to craft a well-written, high-quality book that people just can’t stop talking about, the sky is not even the limit of where it could take you.

Remember, The Martian did not automatically go to print by a traditional publisher. It first got picked up as an audiobook which, according to Weir, made him more money than the movie!

For a more personal example, I didn’t intend to give the platform much attention when TikTok launched. I thought it was for kids, I don’t dance, and I didn’t think I had time to learn another app.

But I took a chance and have grown my account to over 18K followers (updated: We are now at 23.6K!) went viral at 1.3million views, started a TiKTok shop, and have over 20 new email sign-ups that came directly from TikTok.

I am not telling you to start a TikTok account. I am telling you not to limit yourself.

In the words of Maya Angelou: “Pursue the things you love doing and then do them so well that people can’t take their eyes off of you.”

Check out more Indie Author Basics articles here.

Historical Context is Important

I was away spending time with family when the now-viral Montgomery Riverboat brawl occurred.

When I finally logged into social media, I saw hilarious memes of folding chairs and pictures of Louis Farrakhan clamping his hands together proudly with the words: “Black people across America watching that video today…and ya’ll know what video I’m talking about.”

But I did not know what video they were talking about.

And then I saw it, but the fight video did not draw my attention as much as a specific viral meme.

This meme is inaccurate and should not be shared!

The meme identifies Nathaniel Alexander as the inventor of the folding chair, but the picture is of a different Black inventor.

The man in this picture is not Nathaniel Alexander. It is Lewis Howard Latimer who worked with Thomas Edison and helped make the light bulb possible.

Latimer is responsible for many of Edison’s patents because he worked as the original draftsman at Edison’s research laboratory.

Latimer also worked with Alexander Graham Bell on the telephone.

I cover more about Latimer in the upcoming book.

As for Alexander, he was not the first to patent the folding chair, which had already been used going as far back as ancient Egypt.

In the US, an early patent for a folding chair was by Jordan Cram in 1855.

Alexander’s invention improved the folding chair featuring a book rest which he patented in 1911.

“The purpose of my invention is to furnish a chair with a book rest or support that will be immediately placed in position when the seat of the chair is lowered…Another purpose of the invention is to provide a folding chair with a book holder and rest…”

https://www.truthorfiction.com/nathaniel-alexander-folding-chair-inventor/

Fredric Arnold also patented a folding chair in 1947.

The memes are funny, but historical context is important. A child somewhere now thinks Lewis Latimer is Nathaniel Alexander and that he invented the folding chair because it’s all over Google.

While both were Black inventors, the meme is decontextualized and could lead many astray.

Cause really, neither man invented the folding chair.

Let us do our part to ensure that we are not spreading disinformation. Black history is too rich and extensive for us to have to make anything up.

Why You Shouldn’t Worry about Family Not Supporting Your Books

When the Power series was first hot, my cousin said to me: “You should write books like on Power! The way we grew up, I know you can put some stuff together.”

That bothered me for two reasons:

  • I am not that kind of writer. Yes, I grew up around drug dealers and addicts, but I don’t write those kinds of books. (TWWBE was the closest book I’ve written with those themes.)
  • I interpreted it to mean the kinds of books I write already aren’t good enough for my Black audiences. In my mind she may as well have said: “We Black people wanna read books like the Power TV series.”

Self-Publishing is a lot of work, and not feeling supported by our family and friends can be crushing.

However, consider these facts, with a focus on point two:

  • Family and long-time friends don’t know the author you. They are only focused on who you’ve been to them growing up and will probably only jump on the bandwagon if you make the New York Times Best Seller and are introduced by Oprah.
  • More seriously, family, relatives, and long-time friends who don’t read the kind of books you write are not your targeted audience anyway.

Meaning you didn’t write this urban romance novel for your auntie.

You wrote it for the 34-to-44-year-old single Black woman who spends her time sharing relationship memes on Facebook, analyzing the breakups of celebrities in the Shaderoom, and devouring novels by Ashley Antoinette Coleman.

This is called appealing to your target audience, or the specific group of people within your market that your marketing is trying to reach.

Put simply: the strangers most interested in the kind of book you write who will likely go from strangers to book besties.

This is why worrying about why your relatives aren’t supporting your writing career is a waste of time.

Because you didn’t write the book for them in the first place.

Not unless they are part of your intended group.

So if auntie is within that wheelhouse, she will be a fan of your books.

But if she is more interested in the Power TV series, she should probably find an author who writes books like that.

Be encouraged.

Check out more Indie Author Basics articles here.

Preparing Your Self-Published Book for Bookstores (Part 1)

Contrary to popular belief, self-published books can get into brick-and-mortar bookstores.

Ask me how I know…

Here Are Three Easy Ways to Prepare Your Self-Published / Indie Book for a Store:

1. Have a professionally designed cover with your name and title on the spine.

Usually, I will tell you to ensure it’s edited first (do that, please), but I want to highlight book covers here because they become even more important offline.

Imagine you are in Barnes and Noble (or anywhere) looking for your next read. The cover is going to attract you first.

Also, because you see it from that point of view, the book becomes easier to notice if the name and title are on the spine.

Some bookstores also take your book through a review process, where their team has to vote on the book. If the cover is poor and the editing is not up to standard, they’ll reject stocking your book.

2. Buy Your ISBN from Bowker

You can get your book into Independent stores with a free ISBN on consignment. However, having your book registered under your or your company’s name is a plus if your target is larger chains.

It’s a plus because bookstores hate Amazon’s guts. As soon as they see you are published with Amazon, they are judging you and already trying to come up with a way to let you down easy. It’s almost an instant no.

There are also tons of benefits to having your own ISBN. I go into depth about that here.

3. Use both Amazon and Ingram Spark.

Publish with Kindle Direct Publishing for Amazon only. Do not choose the expanded distribution. This option puts your book into Ingram Spark’s system but under Amazon.

Instead, you will opt out of this and create your own Ingram account.

Then, you are going to publish your book there as well.

This will allow bookstores to order your book directly from Ingram Spark through you instead of Amazon should they decide to carry your title. It also prevents you from bringing copies in yourself, which you would do under consignment.

More on this in part two…

Check out more Indie Author Basics articles here.

The Habit of Rushing Time as We Age

Photo by Jeffrey Paa Kwesi Opare

A 28-year-old might say, “I’m almost thirty.”

A 38-year-old might say, “Wow, I am almost 40.”

A 48-year-old might say, “Sheesh. I am almost 50.”

Rarely do we appreciate where we are without becoming anxious about where we are going.

I wonder why this is and if it keeps us from being grateful for where we are. Sometimes I wonder if I fully appreciated my twenties when I was in it.

I guess that’s why they say hindsight is 20/20.

My twin sister and me talk about this often because we don’t like to rush our age. When we turned 36 this year, we didn’t say, “We are almost 40.” We said: “Yay, we are 36!”

This doesn’t mean we haven’t thought about approaching 40 (cause like, do it hurt?), but we don’t like to rush our age time.

I am not 37 until I am 37 and not forty until I am 40.

I hope to keep this outlook on life as I age into my 40s, 50s, 60s, or however long I have left.

Instead of saying how much older we are getting, perhaps we can enjoy every minute of where we are now.

My Viral Experience on TikTok (What I Learned)

I wouldn’t say going viral is fun. I find it overwhelming. However, it could be less stressful if you are prepared. Here’s what I am learning.

Proper Preparation

When I first joined TikTok, I made my account a business account. I didn’t wait until a bunch of people followed or anything like that because I knew I wanted to use it to increase awareness about my poetry and black history book. I added my website link, which I customized for TikTok like I did on IG.

SN: I stopped using Linktree years ago. While I love it, I wanted to brand my website, not Linktree so I created a specialized page on my website for my social media pages. For Instagram it looks like this, and for TikTok it looks like this.

This made it easier for people to sign up to my email list and visit my website to order books once my videos took off. Without this seemingly small act, I would have been stressed about where to direct all these people. Thankfully, I had somewhere for them to go if they wanted to learn more about me.

Don’t Worry About the Numbers, Just Post Your Content

I immediately noticed that once a video goes viral, people binge the rest of your content. This means that even if your posts aren’t doing well (regarding numbers), you should continue to post! This way, you are not frantic about what to post next after your viral moment.

I had tons of other black history videos, and poetry content people could watch while I worked on creating more videos.

Every post on my page averaged over a thousand views after that one viral video. I followed this up with a welcome video, directing people to my email list, and then I posted again today (7/19) a whole week later.

The viral video is on its way to a million views, and I have reached 15K followers, up from the 3K I had when I first posted.

SN. I have never used ads or paid anything to boost my videos on TikTok. All my growth is organic.

Changes to My Account

  • After 5K follows, you can no longer see who views your posts. I don’t like this change because I enjoyed being nosy. (lol) I like to see who is just watching versus who is taking action.

  • You now have the option to create a playlist to organize your posts. I like this because I can now separate my poetry videos from the Black history ones. Even though the black history is more popular, I still do poetry and I don’t want my audience confused. You will get black history but you gonna get these poems too.

  • You can now have people subscribe to your page instead of just following it, apply to TikTok’s creator fund to start making money and sign up for the TikTok shop.

That’s it so far!

Authors, Are You on TikTok? Do You like it or Nah?