I Knew it Was a Mistake the Moment It Was Over

Portia Banks smoothed out the wrinkles forming in her dress, and picked at imaginary lint. She took it all in, snapping imaginary pictures of memory with her eyes as she scanned the room. Bachelors in Computational Journalism from Stanford University, Exceptional Research and Development, the list goes on and on. She wondered if it was all worth it, her name on the door, this office, or the prestigious position she found herself in. She’d come a long way from the dirt roads of Mississippi to a position as one of New York’s top Journalists. And while the check would be huge, she knew it was a mistake the moment it was over.

“Come on now, I know that look. You do know this is the biggest client we’ll ever have; ever.”

Simon fixed his glasses and stared intently at Portia, trying to understand her logic. The woman had talent no doubt, but as Assistant News Editor he had worked side by side with this talent for over two years and a mule could not be more stubborn. Of course he couldn’t say that, Portia was always on a prowl for any glint of racism from her white counterparts, even finding it where it didn’t exist. She believed all Europeans were born racists and that no matter how hard they tried they couldn’t help themselves in their feelings toward blacks. Still, she had managed to become one of his best friends which awarded him the truth concerning her level of racism. Although she wanted him to believe she held this grudge against whites, their friendship told him otherwise. In any event, to take on this case would put The Journal Chronicles on the map and Portia knew it.

“We’re talking about the biggest dollar signs you’ve ever seen in your life. Huge,” he spoke with his hands.

“Trying to persuade me with money is never a good idea Simon you know that. Besides, you do know money is not everything?”

“No, as a matter of fact I don’t.”

Portia laughed, “You’re such a liar.”

“And your such an idiot,” said Simon standing.

“Whatever”, said Portia gathering paperwork from her desk. It was Friday, the most exciting yet busiest day of the week, everyone trying to take weekend vacations and submit final story ideas to the big dogs at the same time.

“I just don’t care much about the man,” she said continuing, “What is there to know about a man we already know everything about?”

Simon looked at his watch; he had exactly two minutes to convince her to take this case. Otherwise it would go to the competition and Anne, the wicked witch of the west who pretended to be their boss, would never let him hear the end of it.

“That’s just it. How do you know we really know him? Because the TV says so? I’m not going for it.”

Portia smiled at Simon as he went on. She was wondering where he’d put his soap box and knew it was only a matter of time before he stood on it. She stopped daydreaming and turned the mental volume back up on Simon’s voice.

“We’ve got an opportunity to present a fresh story, a new look. To gather information about the success of the world’s biggest fragrance chain since Victoria’s Secret, Scentology. By delving deeper into Xavier’s most intimate thoughts, we have the opportunity to present a fresh story. We don’t care about his written rebuttal, let CNN fight over that. Anderson can hold that down…”

“Don’t try to be black Sy…” laughed Portia.

“Portia! WHAT WE WANT is the exclusive hard core truth. WHO is Xavier Thomas?

That was a year ago and Portia cursed herself for having to live the answer to that question. With every nerve in her brain there was an explosion threatening to obliterate pieces of reason. Painfully, Portia sought desperately to understand how she’d allowed herself romantic involvement with this man. Her face contorted, as she floated in and out of consciousness. The womanly intuition she’d always counted on to save her, could not assist her now as she tried not to choke on her own blood. Laying on the bathroom floor, a tattered mess in this abandoned building, where Xavier had just tried to kill her for discovering that he was a clone.

The Author Media Kit and Other Forms of Self-Promo #MayChallengeDay13

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The idea of marketing your work and promoting yourself, to most Self-Publishers, seems a bit daunting. They don’t want to appear prideful, conceited, self-absorbed, and narcissistic if you will. However, Self-Promotion is not the same as being prideful and NO Indie can get by without some level of Self-Promotion and marketing. It is, after all, part of the whole “Self” aspect of Self-Publishing.

The Media Kit

Some time ago I added an Author Media Kit to my blog. The purpose of the kit is to make it easier for editors, book reviewers, and beta readers who are interested in my work to discover more about me without having to Google me. I think its important for every Indie to have both an electronic Media Kit, as well as a hard-copy version for those on the go marketing campaigns and book signings. Why? An Author Media Kit provides your readers with general information about you instantly. You don’t have to write a book, but should include information that is crucial to getting to know who you are. It also establishes you as a serious author who means business and can be step one in getting you used to promoting yourself. Some of what you can find in my media kit is:

Author Photo

This should be a professional head shot of you. Mine is not that professional but it will do for now. I have this picture attached across my social media so that I’m easy to find. All except Good reads which for some reason won’t let me add that particular pic but the one I have up there will do. Its the Author Photo I used before adding the current one. Like I said, it’s not perfect but it will do. It doesn’t have to cost a lot of money to be organized and professional.

Short Bio

No, not your life story, but enough information to satisfy our need to be nosy. Your full name, origin, and some of your past achievements is good. Any awards you’ve received as an author and your number of published works is also good to list.

Social Networks

Be sure to add links to all of your online social pages, your author website, email and a possible contact number if your feeling really brave. (I usually have people to contact me via email).

Author Website

Once you get going in the wonderful world of writing, I think its important for Indies to have an author website and no, I’m sorry but I do not mean your blog.

The Difference:

A blog is a blog. I don’t know how much simpler this can get. A blog with a domain name is also not necessarily a website; it’s just a blog with a domain name. Blogs are designed as weblogs in which a post is published regularly in chronological order, in which readers can like, comment, or share. Take a look around my site. What do you see? Even though it looks like a website, the regularly updated posts are what make it, not just a website, but a weblog. Technically.

WordPress is actually a great foundation to build an Author Website but make sure its not just another blog. This is my blog but THIS (YES, CLICK HERE) is my Author Website. See the difference? I hope so. It’s not perfect, or as I want it to be just yet,  but I’m sure we get the point here. Benefits of an Author Website are numerous. Primarily, it’s your readers’ introduction and entry into the wonderful world of you, the author. It gives them direct access to your store, where you can sell your product directly from your website. You can also link your blog to your Author Website. There’s a reason I do not sell product on this blog. I have an author website for that. You can surely combine the two if you like or sell from both your blog and Author Website.

Other Ways to Self-Promote. Basic Elements Include:

– Blog

– Facebook Page

– Twitter Account

– LinkedIn

– Author Website

– Bookmarks and Business Cards < Yes Authors. Make sure you have business cards! Or get funky with it and make the Bookmark the business card. This means you need to add your contact info. Otherwise, yea, its just a bookmark.

Everything is a BIG Deal: Let’s Have Some Fun!

Before you stone me, hear me out. First and foremost I’m as introverted as they come. For those who know me personally, I hate attention. OK, hate is a very strong word. Let’s just say I dislike attention very much. I don’t care to stand in the limelight and I’d rather the attention go to someone else. I’m pretty relaxed and laid back. I actually don’t say very much if it’s not something I’m passionate about (obviously I’m passionate about writing). So TRUST ME when I say I completely understand not wanting to do this. BUT, when you find something you love doing and that thing is BIGGER than you, you become more generous in your social interaction. Or at least that’s what happened to me. I’m still very shy (Yes, it’s true), but when I can talk about what I love it’s not so bad. Actually, it’s not bad at all. This next part may only be exclusive to me but I think it’s important: Everything is a Big Deal!

Get people excited about EVERYTHING! My brother has a saying: “If you think like a peasant then a peasant you will be” and I totally agree. What it means is that everything exist in your mindset. You may be poor financially, but you do not have to be poor mentally. Stop thinking less of yourself and think bigger. If you think BIG then you get BIG in return. That’s not being arrogant, its just natural. You are only as strong as your mind is. What you think is what you become.

The thing that I do that may be exclusive to me is that I hype up everything I’m a part of. I want it to be special and I want it to feel special. Every single public interview or appearance, every blog feature, every book cover reveal, everything that may seem small I enlarge so that you are just as excited about it as I am. Why shouldn’t you be? A new book is exciting! Let us FEEL it. A new Book Cover Reveal. That’s exciting! Make it over the top. Don’t just publish it as “Hey, look everyone. Here’s my new book. Its got this really cool cover”. No, build excitement. Set a date and do a count down where your cover will be revealed. Make it sound EXCLUSIVE! And then publish it to ALL your social media pages. That’s right. Make sure EVERYONE knows about this OFFICIAL Book Cover Design to this AMAZING NEW BOOK!

*I mean, don’t be spammy with it. People can tell if you’re being phony. Keep it genuine and have fun. Otherwise, if your not excited about your work forget about it. We don’t care either.*

I mean, its not like you have get all big headed and start to think your King Turd on Boo Boo Mountain or anything, its just about taking advantage of the small things and placing a value on them that SHOULD be there. Don’t sell yourself short people. No one takes the time, sweat, and tears to pour their heart and money into a book they don’t care if anyone reads. If your that shy about it, why write the book? I mean, even if its just family members, I’m sure you do want SOMEONE to read it. Right? OK so hype it up!

Even though this is just me, I think every Indie should take into consideration to make every milestone a special one. Every interview or Author Blog Appearance, every giveaway, every sale, make it sound exciting. When you are preparing to release a new book withhold some of the details. Make everything an exclusive. This makes us readers curious as to what the big deal is. We want to hear you, read about you, and get to know you. Eventually, we want to read your books!

What I Learned About Blogging, Writing, and Life #MayChallengeDay 11-12

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Sometimes we just want the easy answer. The easy answer, and the smooth path. We want to lower mountains, and bring them down to our understanding. And we want as many tips on how to do so as is possible; we want things to be as easy as possible. But what I have learned, whether about blogging, writing, or life in general is this: You can have all the talent, and all of the opportunity in the world but if you do not have the persistence, the endurance, or the discipline to keep working then you do not have anything. Determination is called drive for a reason, it moves you.

MAY You #MayChallengeDay 9-10

May you never forget where you come from

May you never forget who you are

May your trust be earned

May your love be genuine

May you listen not to reply

May you listen instead to understand

May your eyes speak integrity

May your lips echo the eyes

May you treat others, the way that you treat yourself

May you treat yourself, the way that you treat others

May you defeat fear with a smile

May you smile through the fear

May your heart be content

May contentment be in your heart

May you not complain today

May you use your time wisely

May wisdom be the orchestra of your time

May you see the beauty in every day

May today be

beautiful

Go Into Yourself

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“Go into yourself. Find out the reason that commands you to write; see whether it has spread its roots into the very depths of your heart…This most of all: ask yourself in the most silent hour of your night: must I write? Dig into yourself for a deep answer. And if this answer rings out in assent, if you meet this solemn question with a strong, simple “I must,” then build your life in accordance with this necessity..”

― Rainer Maria Rilke

Why is this Picture Frame Empty? #MayChallengeRepostDay5

When I logged into my WordPress account, I had other plans for what to post today. I was not looking for writing prompts or post ideas. However, when I saw Felicia’s Writing Prompt: “Why is this picture frame empty?” I knew then what my purpose for logging on was. This prompt is an excellent way to spark a thoughtful conversation and for those of you who know me, or rather my writing style, you know that if there is one thing I enjoy, it is thoughtful conversations. So, why is this picture frame empty?

empty-frame

In life we tend to severely underestimate the power of choice. If you ask someone why their life turned out the way that it did, they are most certainly going to give you the details. These details may range from a number of things: upbringing, childhood, circumstances, racism, discrimination, abuse, neglect, the list goes on and on. Interestingly enough, rarely will you hear:

“I am where I am in my life because I chose to be here.”

The picture frame is only empty if you want it to be. If you see nothing, then that is what exists. This happens a lot in life. Every day we are only capable of seeing what it is we want to see, and sometimes this makes it difficult to embrace the necessary changes we need to grow or to even recognize the palpable. What is obvious from our perspective is the only thing that exists, but we cannot see the other side of it. If I bang my hand hard against the table you will feel it move. Even if you can’t see me, you will feel the effects of me hitting the table. The question is: Do you limit your perspective to that which you can only see, feel, taste, and touch physically? Or will you consider that something made the table move? It’s all about the decisions and the choices that we make.

While I can give you a million reasons why I can or cannot do a certain thing, one truth remains: Each and every individual is where he or she is because he or she chose to be there. When we start taking this kind of responsibility over our lives, we will be in a better position in every respect. We undergo changes every day. The only problem with change is that everyone wishes to change his circumstances but never his mind. When we each start to self-examine ourselves and start to take accountability for our life and the things that are happening in it, only then will we be better able to see what really lies ahead.

Why is the picture frame empty?

It depends on what you choose to see. Maybe it’s not a picture frame at all. Maybe it’s a mirror.

Self-Publishing: Pricing Your E-Books

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Price. Money. Mulah. Paper. Dollar Bills. Dough. You get the point.

The financial aspect of Indie Publishing is not something I speak much about or that I hear much about in the blogging world. Maybe its because money has always been that personal thing that belonged to just us. In many ways, this is true. How much is in your bank account is not something you sound a trumpet about nor should it be. Not only that, but there’s a lot of things I’ll never tell you about my financial life. Even in relation to Book Publishing. Some things are just best kept on the low.

But, what I will share is some important tips for pricing your books. Specifically, your eBooks. Believe it or not your book price has a role to play in your books overall image. What do I mean by image? I mean that when someone comes along, or scrolls along, through Amazon’s list of reads and sets their mind on which one to pick, there are a few things that make up the books overall image in the mind of the reader. This is not something that we, as readers, are always consciously aware of, but it is something that we do on that subconscious level. We are looking at:

– Book Title

– Book Cover

– Book Description

– Book Price

Usually in that order, but this is not always the case. Remember that when I write posts like these they are based on my personal experience in this field because I think experience is just a good teacher. So, in my experience (you may have done your own research), usually readers tend to decide to purchase a book based on these elements and in this order but not always in this order. In the event a reader is not judging in this order it usually has something to do with the price. This is when book pricing takes on a greater role and rises from the bottom of the list to the top.

I believe that the relationship between marketing and buyer habits is connected. Meaning that by paying attention to how people buy books, this can give me some insight on how to better market or sell them. So as an avid reader, I pay attention to myself in how I go about purchasing a book and usually I’ve been known to bypass books based on price. If the book looks interesting but the price is extremely too high, I may skip it. Not that I won’t come back to it, but you don’t want to give me the room to come back. You want me to make a purchase out the gate, sorta speak. Books I skip based on price tend to look something like this:

– The Title is not very encouraging, but it will do

– The book cover is plain, but I can work with it

– The price is too high

In this list I’ve ignored the other mediocrities and made up my mind to give the book a try. However, I looked and saw that it was $6.99. For the most part, these are instances where I just can’t. These are also instances where price can be the first determining factor in eBook sales even against the title, description, and cover. Sometimes all of these can be on point but the price is still too high. Now, prices of books can also be too low! But we’ll cross that bridge when we get there. For now, lets get some insight on how we should price our eBooks and what these prices should be based on. Now, I’m going to let someone a bit more experienced discuss this part. This excerpt is from an article written by Laurence O’byran whose services I acquired not too long ago to assist with the launch of the final book in the Stella series. Laurence is the author of three traditionally published novels from Harper Collins and runs a book promotion service I’m sure you’re tired of seeing on Twitter ; ).

What Is The Best Price For An Ebook/Kindle book in 2016?

Free

Only if you have a closely linked series and book number one can be priced at free to get readers started on your series.

.99c

If you are a new author and you want make it easy for people to buy your book, and you want to increase your total earnings. This price can be used for a short period to get your book onto a best seller list and then you can move the price up. When deciding a price do not consider the effort put in to write and produce it, consider what total earnings you want. By pricing at .99c, and then increasing the price you can achieve higher earnings. I have seen this working.

.99c can be used during a launch period, for a relaunch with a new cover, or for when you add a new book to your series. How long you stay at .99c will depend on total sales and whether you are continuing any paid promotion periods. It will also depend on if you have a new title coming out in the near future and what level of buzz you already have for the title. If there’s a lot of media attention on the title your period at .99c may only be a day or two.

$2.99

This is the recommended price long term. It’s considered by many to be the sweet spot for long term Kindle book sales. This price may also be appropriate if the first book in the series is $.99c. Your earnings should go up when you reach this price point. The period at .99c is used to gain you exposure, build that vital word of mouth and get you as high up the rankings as possible, with as many reviews on Amazon as possible.   

And that is pretty much the extent of the primary cost brackets that are good for eBooks. Yes, just these main three. Anything else is going to be too expensive if its not a popular read by a well-known author or the other components (book description, title, cover) are not up to par. And even then anything over 2.99 is too much. I’m speaking from personal experience. I realized too late that the first book in my Stella Trilogy was too high and because I published through Lulu at the time, I have to re-submit  blah blah blah to change it. So what happened is that the other two books did much better financially than the first. So, don’t be like me. Although $3.99 is not extremely too high, it is something I need to change, even possibly marking Book One in my series down to $.99 or even $1.99. Paperback books is a completely different subject matter and this is where you make your money at if you want to set high prices. Paperbacks are supposed to be more expensive because of the cost to print and so you can reap a nice profit from those print book sales. For eBooks however, though profit is to be made, it requires a little more strategy because of the competition. Like I said, marketing your book how you yourself buy books can come in handy, for instance:

When comparing your book to the pricing of others, consider that a big percentage of book sales are now going through sites such as BookBub, where free and .99c books are the norm. If a reader can buy a known top name author’s ebook for .99c or your ebook at $4.99 or more, what do you think they will do? – L. O’Bryan

What would you do? Exactly.